08/05/2026
A lot of behaviour change messaging comes down to one simple question: Do people need to stop completely, or is cutting down a better first step?
That’s what we’re exploring in our upcoming webinar on harm reduction: https://us06web.zoom.us/webinar/register/WN_mbAcBbxjSqGYtZRxBXLrCQ
On the 21st May at 12:30pm, we’ll be looking at what the evidence says, what’s happening in practice, and why those two things don’t always line up.
Instead of pushing one “right” answer, we’ll unpack why different approaches are used and what research actually tells us about what works in the real world.
