21/09/2026
I had to say it. š
Over the last few months Iāve watched more and more local marketing businesses pop up, and with that Iāve also watched work Iāve created for my clients start popping up on other pages.
And Iām all for taking inspiration. We all do it.
But taking a clientās fonts, colours, content ideas and creative direction and recreating them for another business isnāt inspiration.
Those things werenāt chosen because I thought they looked nice. They were chosen specifically for that client, their brand and the direction weāre building for them.
And sometimes the things being copied donāt even make sense for the brand theyāre being used on š
There is SO much room for creativity in this industry. Take inspiration, absolutely. But put your own brain behind it and make it yours.
Original ideas travel further. āļø
I had to get that one off my chest š®āšØ