Liam Marshall Creative

28/07/2025

When was the last time you wrote something just for the sake of it?

We write to reply. To plan. To get something off our plate.

Writing has become functional and often transactional. It’s a means to an end. Something to skim, send, tick off, or delete. But writing wasn’t always like this.

This might blow your mind, but… writing isn’t always about the words. It’s about the attention you give to yourself while you write them.

Have a read of my latest blog to find out more about how writing can support your wellbeing.

Writing doesn’t have to be deep, tidy or destined for print. Here’s how creative writing can help you feel more like yourself again.

16/06/2025

Only 6 spaces left for our next Creative Writing Club on Thursday 3rd July! ✍️

Come join us for an evening of guiding writing for wellbeing as part of a warm and open minded creative community.

🗓️ Thursday 3rd July
⏰ 6pm - 8pm
🎟️ £12, includes a drink on arrival*

Comment for booking link or head to my bio ()



*Non alcoholic drinks only

09/06/2025

My client asked me to do something unconventional last week.

Usually when you hire a content writer, they'd write the content for you. But after completing a first draft, my client changed their mind and decided they wanted to do it themselves.

It wasn't that I'd done something wrong. In fact, they complimented the quality of the work I'd produced. They just felt disconnected because they hadn't actually produced it for themselves.

For them, the act of doing it was just as important as getting it done. But they lacked the knowledge on how to hone their thoughts into a clear, and action-oriented piece of writing.

So they made a request:

For the next piece of work, would I be willing to get on a call and act as a writing body-double/consultant, while THEY write.

It's not a request I've ever had before, but we gave it a go. And it worked!

With my knowledge of the craft of writing, combined with my client's original ideas and deep knowledge of their business, we created something great together.

It ticked all the boxes: the tone was right, the message was clear, and, most importantly, they felt proud of it. That sense of ownership made all the difference to them.

Have you ever considered hiring a writer to NOT write for you?

✍️ Write With Me. 1:1 Writing Coaching - Now available.

www.liammarshall.co.uk/1-1-writing-coach

08/05/2025

Brands that stick in people’s heads don’t just show up when they need something. They build a world you want to be part of, and they give you a reason to care all year round.

Lifestyle content isn’t a campaign - it’s a constantly ongoing part of your content marketing strategy. It supports everything else you’re doing (even when you’re not doing anything else).

Help your business connect through writing that shows personality, builds trust, and makes people remember you.

24/04/2025

UNPOPULAR OPINION ALERT 🚨 I think we need more negative spaces.

But no, I’m not talking about the kind of spaces that fuel hate and ignorance (there’s far too many of those already).

I’m talking about the negative spaces between words.

Before you jump to the conclusion that your copy isn’t working, ask yourself this:

Is it the message that’s off? Or is it the way it’s being presented?

Does it have clear headings?
Any breathing room?
Or does it hit you with a wall of words at first glance?

Copywriting isn’t just about what you say. It’s about how you present it on the page.

Negative spaces - white space - helps people absorb your message without having to work hard.

It makes content feel easier, clearer, more trustworthy. And it gives your strongest lines the ability to actually land.

So if your content isn’t converting, don’t automatically assume the words are the problem. They might just need some more room to breathe.

Need copywriting support? Book a free discovery call with me. Link in bio.

23/04/2025

Tickets are live for our next Creative Writing Club at

🗓️ Thursday 8th May
⏰ 6pm - 8pm
🎟️ £12

To book, visit the link in bio, or leave a comment and we'll DM you.

23/04/2025

White space isn’t just a nice-to-have. It does a lot of heavy lifting behind the scenes, helping your audience follow the flow, focus on the important bits, and enjoy reading what you’ve written.

If your content isn’t converting, it might not be the copy - it might be the layout. Here's how incorporating white space improves readability and impact.

14/04/2025

"I feel like I'm saying the same thing over and over again..." Yep. But don’t worry - that’s a good thing (and here's why)

Think repeating yourself is annoying? It’s actually the secret to marketing that sticks. Here's how to do it right (without sounding desperate).

07/04/2025

✨ NEW: Liam. The Content Writing Action Doll ✨

Caffeinated. Deadline-driven. Comes fully equipped with:

☕ A never-ending mug of coffee (and the shakes)
💻 A laptop full of half-finished Google Docs
📓 A notebook he’ll definitely forget to check
🐶 A Jack Russell sidekick for quality control
🖊 Pens he swears are “just for notes” and will definitely lose

Special features include:
• Brand voice expertise
• Storytelling that builds connection with your audiences
• Ruthless proofreading energy

Great for business owners who:
• Need marketing content that doesn’t sound like it was written by a committee
• Want content that sounds like them (but better)
• Are a bit allergic to writing and would like someone else to “Write It For Me”

✨ Now taking bookings. Discovery call included. No batteries required. ✨

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In all seriousness: This trend looked too fun not to jump on, so I did. It took a few iterations to get a doll that even semi-resembled me (the early versions were… something), but if you want the prompt to have a go, let me know and I’ll DM it to you.

04/04/2025

Our Creative Writing Club kicks off next week with our first monthly meeting at . Swipe to find out more about what to expect!

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🗓️ Thursday, April 10
⏰ 6pm - 8pm
🎟️ £12 - Booking link in bio

03/04/2025

Your blog does more than just attract leads. It moves them forward. If you're focusing purely on SEO with your blog, you're missing out on some huuuuuge potential.

A good blog won’t just bring people in - it’ll help close the deal. Here’s how your content can work with your sales process, not just sit on your site.