Influential

Influential An award-winning, full-service marketing communications agency.

10/03/2023

New look. Same energy. One name. As an integrated, collaborative agency we felt it only right for our brand to portray that.

Now with all our services under one roof, we've created a new visual identity and tone of voice that is bold, playful and consistent. With intelligent inspiration at the heart of everything we do, our new brand is a true reflection of where we're headed.

Take a look, share your thoughts and hit like!

01/09/2022

We’ve done it again 🎉 Boris in Blackpool has secured us as a Finalist for Best PR Campaign at the Prolific North Marketing Awards 2022!

Following the PM’s resignation back in July, our incredible PR team showed their teamwork, reactive abilities and unrivalled media contacts as they quickly arranged for the Boris waxwork to be transported from our client Madame Tussauds Blackpool Merlin Events Blackpool to pose outside the job centre.

The stunt gained national, regional and local coverage AND went viral on social media (more than once!) – but we’ll let the stats speak for themselves.

Well done team 👏 there really is no stopping our amazing consumer PR creatives! Jane Woodhead

Our agency is growing! With an influx of new clients and upcoming campaigns, we are looking to recruit two members to ou...
17/05/2022

Our agency is growing! With an influx of new clients and upcoming campaigns, we are looking to recruit two members to our award-winning team.

If you want to build a career in PR, look no further. Whether you specialise in B2B or Consumer relations, Influential will offer you accelerated career development, structured training opportunities and an incredible benefits package.

For more information, head to https://www.thisisinfluential.com/uncategorized/we-are-hiring-consumer-pr-account-executive/ or contact Chris Hulme at [email protected].

Want to join an award-winning team?With offices in Manchester and Liverpool, flexible hybrid working and plenty of perks...
05/05/2022

Want to join an award-winning team?

With offices in Manchester and Liverpool, flexible hybrid working and plenty of perks, this is an amazing opportunity to build a career in PR.

Our PR Consumer Account Executive will:
✅ Help deliver exciting campaigns for major brands
✅ Produce well-written press releases and social media posts
✅ Manage client media and influencer lists
✅ And much, much more….

For more information, visit https://lnkd.in/efw3VANh or contact Chris Hulme at [email protected].

Another type of Queen has arrived in Blackpool! Yesterday morning we launched the incredible reveal of the UK’s first-ev...
12/04/2022

Another type of Queen has arrived in Blackpool! Yesterday morning we launched the incredible reveal of the UK’s first-ever drag queen wax figure at Madame Tussauds Blackpool.

We invited some of the biggest players in the press to capture the moment the iconic RuPaul figure was unveiled to the public, and we’re immensely proud to have already secured amazing coverage from national media such as London Evening Standard and The Times and The Sunday Times.

An incredibly successful morning for Influential and our client Madame Tussauds Blackpool Merlin Events Blackpool. In the words of RuPaul himself, ‘Yass Queen!'

Another week, another award shortlist!We are thrilled to announce our 'Keep calm, the Queen is coming to Blackpool' camp...
14/03/2022

Another week, another award shortlist!

We are thrilled to announce our 'Keep calm, the Queen is coming to Blackpool' campaign has been shortlisted for the Media Relations Campaign of the Year award at The PR Moments Awards!

The campaign saw our Consumer PR team bring Her Majesty - in wax form - to the seaside town for our client Madame Tussauds Blackpool. The team successfully secured coverage on a national and global scale, and we tracked overall estimated views at 7 million!

In great company, you can view the full shortlist here: https://lnkd.in/dP6PQtth

01/12/2021

We brought the Queen to Blackpool!

Influential and Merlin, successfully brought the Queen - in her wax form - to Blackpool's Madame Tussauds, and are so proud of some of the results we achieved throughout this campaign.

The campaign aimed to build awareness of Her Majesty arriving in the North West seaside town, on a national and international scale. Consumer PR Director Jane Woodhead outlines how we achieved global coverage.

Our team have been out filming with BBC North West Tonight at LiverpoolOne Nails in Liverpool ahead of our client L.A. P...
23/11/2021

Our team have been out filming with BBC North West Tonight at LiverpoolOne Nails in Liverpool ahead of our client L.A. Productions' new show Nail Bar Boys!

Catch the interview on the news at 6:30pm and the first episode of the show airing tonight on BBC North West at 8:30pm!

01/11/2021

Are you looking for the ultimate creative campaign to get your brand noticed in a crowded market place?

Here is how Influential positioned Chester Racecourse as the number one day out after months of behind closed doors racing as a result of the pandemic...

Odds are – we could do exactly the same for your brand…. Contact UK Consumer PR Director, Jane Woodhead, to find out how.

When it comes to creative PR stunts… take a bow Influential Consumer Team! Our super creative team staged a real royal w...
15/10/2021

When it comes to creative PR stunts… take a bow Influential Consumer Team!

Our super creative team staged a real royal welcome for Her Majesty The Queen - her waxwork, that is, at Madame Tussauds Blackpool.

And it was certainly a day which will never be forgotten. With the media continuing to talk about it 24 hours later!

From the initial ideation, of welcoming Her Majesty to the famous seaside town in a horse-drawn carriage with Queen Livery, to her unveiling to the sounds of The National Anthem performed by a military band, it was a day never to be forgotten!

One passer-by even thought it was the real Queen and couldn’t quite understand when she didn’t wave back!

Regional, national and international media coverage followed, ensuring all eyes were on Blackpool for this very regal launch.

Address

100 Old Hall Street
Liverpool
L39QJ

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

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