02/03/2023
“Sticks Everything Safely.” A creative ad that uses a sense of humor to promote an adhesive product by emphasizing the promised benefit: 'adhesive strength'.
The use of a sense of humor in advertising often gives a distinctive flavor that imprints the spirit of the brand and gives it the necessary vitality to make it highly desirable.
This confirms the importance of building a brand personality. You can imagine if this advertisement was replaced with an advertisement that shows a large size of adhesive tape with a phrase such as: Super Adhesive Strength, so would you be attracted to that advertisement to the same degree of attraction to the advertisement that is the subject of today’s publication?