Velstar

01/06/2026

LazyTan launched in early 2025 with zero digital footprint. 90 days later, they had 400 influencers activated on TikTok and 60x revenue growth. Read the full case study here: https://eu1.hubs.ly/H0vbM-Y0

Launching a new beauty entrant in a saturated market required a high-velocity marketing strategy. By activating a TikTok-first ecosystem and over 400 influencers in just 90 days, LazyTan transitioned from zero digital footprint to a dominant D2C force with massive revenue scale.

28/05/2026

AI is changing how consumers find supplement brands online. Brands that haven’t adapted their search strategy are already losing to those that have. Our latest blog covers what good SEO and GEO looks like in practice for vitamin and supplement brands. Read here: https://eu1.hubs.ly/H0v6MN20

Organic search for supplement brands is no longer just about keywords. Here is how SEO, content and Generative Engine Optimisation work together to build long-term visibility and trust.

27/05/2026

VMS marketers, this one’s for you💊🗣️

We’ve put together a free guide covering everything from paid media to SEO to TikTok, specifically for those in the vitamins & supplements sector.

Download it now for free 👉 https://velstar.agency/ebooks/fuel-the-funnel-ebook

27/05/2026

VMS marketers, this one’s for you💊🗣️

We’ve put together a free guide covering everything from paid media to SEO to TikTok, specifically for those in the vitamins & supplements sector. 

Download it now by clicking into our bio👆

26/05/2026

We helped beer and gin specialists, Dexter & Jones, transform their paid media strategy, which increased their quarterly revenue to over £170,000 🍻🚀

Read the full case study here: https://eu1.hubs.ly/H0v76z50

As a leading independent specialist in the craft beer and gin sector, Dexter & Jones has established a reputation for curation and quality that sets them apart within the premium spirits market. Transformation of the commercial performance of the Dexter & Jones paid media strategy incre...

26/05/2026

Next week, our team goes live to break down what vitamin and supplement brands need to do differently to grow in 2026💊💪

4th June, 11am - 12pm. Join for free here: https://eu1.hubs.ly/H0v7cW90

20/05/2026

Every time you update your site, someone has to check it works, click through every form, test every field, and recheck every edge case. This is manageable for small changes, but as your platform grows, manual testing can become a bottleneck🚨

Read more here: https://eu1.hubs.ly/H0v76z40

Every time you update your site, someone has to check it works, click through every form, test every field, and recheck every edge case. For small, infrequent changes, that is manageable. But as your platform grows, more products, more integrations, more customer journeys, manual testing becomes the...

19/05/2026

Last week, our Commercial Director, Dave McCall, took to the stage at the ERA Group's Retail & Hospitality Summit. His topic: AI visibility, and why the brands that act now will be the ones that win later 💡

Want to know how visible your brand is to AI? Click here to claim your free AI visibility audit 👉 https://velstar.agency/ai-visibility-audit

18/05/2026

Nando’s partnered with Velstar to implement a CRO programme that delivered 7x ROI within the first three months of collaboration🚀🍗 Read the full case study: https://eu1.hubs.ly/H0v7bLT0

Nando’s is one of the UK’s most recognised high street brands, with over 350 restaurants nationwide. To support its online performance, Nando’s partnered with Velstar to implement a structured CRO programme that delivered 7x ROI within the first three months of collaboration.

15/05/2026

The closer you are to your brand, the easier it is to miss what’s broken. Our Director of Marketing, Kieran S-Lawler, took to the stage at Dotdigital’s London offices to talk about A/B testing, the blind spots that can build up over time, and what you should actually be testing 🔍

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