Ads with Hilda

Ads with Hilda Your guide in the world of targeting and advertising

my favorite cozy pictures🪶
13/11/2022

my favorite cozy pictures🪶

My aesthetics🥰🤩
08/11/2022

My aesthetics🥰🤩

05/11/2022

Psychology of color in marketing 🟡🟣⚫️⁣⁣⠀
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We are visual beings. Much more visual than we think. Color plays a huge role in perception and influences human behavior and decision-making. For example, different colors used in brand symbols can affect its reputation among the audience, cause certain emotions in a person that contribute to or hinder the purchase.⁣⁣⠀
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Red 🔴⁣⁣⠀
Positive energy of red color is associated with strength, passion, energy, fearlessness, admiration. But there is also a negative side — red can be associated with fear, danger, pain and threat.⁣⁣⠀
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Yellow 🟡⁣⁣⠀
This color is about optimism, warmth, the desire to create creativity, increasing mental abilities. Yellow is also a symbol of youth, happiness, joy and the sun.⁣⁣⠀
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Black ⚫️⁣⁣⠀
Black is an "influential" color that is often associated with power and luxury. Luxury brands today choose black and white shades of colors. Using black with another bright color looks unique and refined (🤫 note)⁣⁣⠀
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Purple 🟣⁣⁣⠀
and its shades (lavender that is)⁣⁣⠀
According to the psychology of color, purple is associated with the following feelings: freedom, sophistication, fantasy. Also historically, this color is associated with superiority, wealth. Dark shades of purple are soothing, can be used for "women's" brands.⁣⁣⠀
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Green 🟢⁣⁣⠀
This color is a symbol of health, freshness, nature, purity and growth, and also relaxes the eyes. A very common color among eco-brands, pharmaceutical companies;⁣⁣⠀
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Write in the comments, the values of which colors you still want to know 🤍⁣⁣

Happy Halloween😍🥳👻
31/10/2022

Happy Halloween😍🥳👻

How to create a beautiful visual for Instagram in 2022Visual is the general view of an Instagram account: colors, images...
28/10/2022

How to create a beautiful visual for Instagram in 2022
Visual is the general view of an Instagram account: colors, images, their combinations and layout, presentation and style. This is the "clothes" by which they meet, that is, evaluate your profile, and which works for the brand image.

The main components of the visual:

1. templates, design for posts, stories and covers of current;
2. plots and genres for images and videos;
photo processing and layout in the feed;
3. fonts, colors and shades;
special brand elements for its recognition.

All this is determined by the direction and purpose of the blog, the specifics of the target audience, as well as the taste and capabilities of those who are engaged in the design. For example, it is logical to use bright juicy colors for a travel blog or a store of goods for outdoor activities, while it is better to choose restrained tones for the profile of a psychotherapist.

There are visually attractive profiles whose owners do not seem to adhere to a specific style. This usually refers to personal pages. Promoted bloggers can run accounts more freely — they have a large audience and recognizable chips. If you are just recruiting followers, it is better not to deviate from the chosen style.

The appearance of the account is the first thing that visitors pay attention to. Indistinct design, fuzzy images do not inspire confidence. If the owner is not too worried about the page that is his face, what can we expect from the product? It is clear that there is no direct connection here — a dummy may be hiding behind a beautiful profile, and vice versa. But the attitude towards you depends on the first impression.

When your account is really cool, subscribers don't need to be asked for activity. They will write themselves what a good photo, a beautiful dress or a stunning view. Often users first like the photo and only then read the text — after all, Instagram is primarily about visual. Even if you sell machinery or building materials, pay attention to this aspect.

Post-acquaintance⁣⁣⠀⁣⁣⠀What am I doing?⁣⁣⠀Hi, my name is Hilda, I am an smm specialist and marketer. I have been freelan...
25/10/2022

Post-acquaintance⁣⁣⠀
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What am I doing?⁣⁣⠀
Hi, my name is Hilda, I am an smm specialist and marketer. I have been freelancing for more than 1.5 years. ⁣⁣⠀
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I help develop a personal brand for brands and experts with any budget. My clients receive a high-quality and solvent audience that is immediately interested in and buys their products/services.⁣⁣⠀
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It so happened that most of my clients belong to the fashion niche. Therefore, most often as cases you will see clothing stores, stylists, fashion bloggers.⁣⁣⠀
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The results of my work can be viewed in the current "cases" 👀 ⁣⁣⠀
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A few facts about me:⁣⁣⠀
• Made 50+ designs in Figma⁣⁣⠀
* 10• experience in different niches⁣⁣⠀
• 7+ completed trainings⁣⁣⠀
* 200,000 ₽ spent on training⁣⁣⠀
• 30+ applications per day from my clients after working with me⁣⁣⠀
• Red diploma of an advertiser⁣⁣⠀
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💌 For more information about me, see the current

Address

54 Warren Street
London
W1T5NN

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