Alice Greenland Design

Alice Greenland Design Hi, I'm Alice Greenland, and I'm a London based Graphic and Branding Designer!

I got rejected from a customer service job at the British cinema chain, Cineworld. So I decided to pursue a passion proj...
06/02/2023

I got rejected from a customer service job at the British cinema chain, Cineworld. So I decided to pursue a passion project, rebranding their whole visual identity.

It was my way of rebelling by using the skills & experience I already had, to dismiss this idea that I wasn’t good enough for them. I decided to completely rebrand their identity with a brand new colour palette, logo and all the trimmings!

The following is the complete rebrand I completed over two weeks in November 2022

January 2023, New Year let's go! 🥳 🙌I'm typically someone who makes New Years resolutions, and inevitably I completely f...
12/01/2023

January 2023, New Year let's go! 🥳 🙌

I'm typically someone who makes New Years resolutions, and inevitably I completely forget about them. However, something changed this year, and I feel really motivated to create goals which I believe are achievable and within my capabilities. 2023 is gonna be a big year for me with lots of big life changes. Good things will happen this year, I can feel it!

How about you? What are your goals for 2023?

BUZZ AIRLINES REBRANDING! ✈️ This is Buzz Airlines, a Polish airline headquartered in Warsaw. It is a subsidiary of the ...
02/01/2023

BUZZ AIRLINES REBRANDING! ✈️

This is Buzz Airlines, a Polish airline headquartered in Warsaw. It is a subsidiary of the Irish airline company Ryanair, and offers cheap flights all over Europe.

The existing branding for Buzz is very outdated and honestly quite childish in design. I attempted to update their branding and create a cohesive and recognisable brand identity which can withstand the test of time! The main features of this brand identity revolve around the hexagon shapes in the bee logo, in the custom typeface in the logomark and in the brand patterns!

Like ❤️ and leave a comment 💬 if you like this, and share this with your friends ↗️

Seafood Restaurant Brand The BriefIn southern France, a restaurant opens right on the beach. You can get really fresh lo...
08/10/2022

Seafood Restaurant Brand


The Brief
In southern France, a restaurant opens right on the beach. You can get really fresh lobster sandwiches there. They also have crab and other sea food as sandwiches to take away. Lobsta needs branding for their restaurant.

Deliverables
+ Primary Logo
+ Packaging Design
+ Menu Card
plus any extras!

It's the final day of the so I thought I would compile all the logos I've created so far into one post. I'm very proud...
27/09/2022

It's the final day of the so I thought I would compile all the logos I've created so far into one post. I'm very proud of some of the logos and brand concepts I've created and hope to expand on some of these in the future.

Let me know your favourite logo in the comments! 💬❤️️

!Brief: Video Game Arcade Logo 🎮Concept: JOYSTICK is a brand new video game arcade in Birmingham, England. A space for ...
27/09/2022

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Brief: Video Game Arcade Logo 🎮
Concept: JOYSTICK is a brand new video game arcade in Birmingham, England. A space for people to come and hangout, make friends and game their hearts away! From the classics, to new releases there are games here for people of all ages to enjoy

I absolutely LOVE this logo! It's very clear what it represents and is a huge icon of gaming overall, eluding to the very nature of the company. Additionally the bold branding colours, are reminiscent of the RGB nature of retro video gaming.

Like ❤️ and leave a comment 💬 if you like this!

!Brief: Toy Shop Logo 🧸Concept: Castle Toys is an independent toy shop in Durham, UK. They sell handmade toys made in t...
25/09/2022

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Brief: Toy Shop Logo 🧸
Concept: Castle Toys is an independent toy shop in Durham, UK. They sell handmade toys made in the UK, for 0-14 year olds. They are based close to Durham Castle, hence the name "Castle Toys".

I really enjoyed making this logo! I wanted to created the castle from scratch, looking at images of real castle entrances as well as illustrations and icons of castles. On top of this, I created my own typeface for this logo, which I'm very proud of.

Like ❤️ and leave a comment 💬 if you like this!

!Brief: Mobile Carrier Logo📱Concept: Mobily is a brand new phone carrier, giving its customers value for money on their...
24/09/2022

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Brief: Mobile Carrier Logo📱
Concept: Mobily is a brand new phone carrier, giving its customers value for money on their phone contract.

This logo is pretty self explanatory, I took the "M" from Mobily and experimented with creating a bubble/balloon effect.

Like ❤️ and leave a comment 💬 if you like this!

!Brief: Smoothie Bar Logo🍹Concept: Beach Juice is a smoothie and juice bar with locations all across the UK. For those ...
22/09/2022

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Brief: Smoothie Bar Logo🍹
Concept: Beach Juice is a smoothie and juice bar with locations all across the UK. For those moments when you have an urge, a desire to be on holiday again, on the beach, sipping a cool cocktail or smoothie, Beach Juice has your back. 🏖️ Using the freshest and best ingredients, they can whisk you away to on tropical vacation without ever having to leave your town!

I really like this logo, with the possibilities for both colour and outlined variations, as well as the palm tree coming out of the top of the glass, as if it were a straw. Let me know what you think in the comments below! 😁

Like ❤️ and leave a comment 💬 if you like this!

!Brief: Baby Apparel Logo👶Concept: Craw Clothes is a baby apparel company specialising in eco friendly and sustainable ...
18/08/2022

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Brief: Baby Apparel Logo👶
Concept: Craw Clothes is a baby apparel company specialising in eco friendly and sustainable baby clothing. They also have a clothing swap and hire program wherein customers can hire or donate/swap their babies clothes for new ones when their little one grows up!

The Logo for craw clothes is cute and adorable with a very rounded and sweet typeface. I also absolutely adore this colour palette, using soft pastels to create a happy mood.

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Like ❤️ and leave a comment 💬 if you like this!

!Brief: Construction Company Logo🏗️Concept: This is Stevens & Co., a construction company based in Dallas, Texas.The si...
16/08/2022

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Brief: Construction Company Logo🏗️
Concept: This is Stevens & Co., a construction company based in Dallas, Texas.

The simple logo, although a lot of buildings aren't made from bricks anymore, is stylistically representative of the type of the company type. Along with the bold display typeface, it gives a strong and stable feel to the logo. Let me know what you think in the comments below! 👇

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!Brief: Food Truck Logo🥙Concept: Pitta Platter is a Greek street food truck serving the best Gyros, Tiropita and Loukom...
13/08/2022

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Brief: Food Truck Logo🥙
Concept: Pitta Platter is a Greek street food truck serving the best Gyros, Tiropita and Loukomandes this side of the Aegean Sea

I absolutely LOVE this logo, it's simple and shows exactly what the brand is about. I would love to develop this design and create graphic for social media, packaging and the truck itself. Let me know what you think in the comments below!

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Like ❤️ and leave a comment 💬 if you like this!

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