Proper Pablo

Proper Pablo Proper Pablo is an independent video production company, founded in 2020 by a bunch of Northern chaps.

A few months ago we were lucky enough to help with their Final Four Halftime Show announcement. So we headed up to beau...
20/02/2026

A few months ago we were lucky enough to help with their Final Four Halftime Show announcement.

So we headed up to beaut old land of Manchester to shoot in his home town.

A lovely day out for the team.

Much love to the team for having us again, and to the dream team

20/01/2026

How we edited the 2025 London Marathon Official Aftermovie ✂️

Back in April, we were lucky enough to be asked to create the 2025 Aftermovie. The big ask? It had to be shot and edited to go live on race day.

Here’s a wee glimpse at how we did it…

We had four of our mega camera ops ( .production ) spread across the city capturing everything as it unfolded. Alongside that, three couriers/runners (Archie, James, Lewis) were carrying the sacred SD cards back to base at the media tent on the finish line - where the live edit was happening with whilst also packaging social assets for the London Marathon team to go live there and then.

Side note: the quick montage at the start is made up of shots of places and textures captured across the city in the days leading up to race day - all brought together to (hopefully) feel quintessentially London.

What you see here is the final result: a film focused on the raw emotion and scale of everything the marathon has to offer.

What a day. What a team.

Massive thanks to everyone involved, and big love to the London Marathon team for having us.

This year we’re putting more focus on what goes on behind the scenes at Pablo - so stay dialled in.

18/12/2025

2025 - Another lush year ticked off.

Creating everything from documentaries about battle royale conkers to running the streets of london capturing the world’s biggest marathon, it’s been a cracker.

More random stuff to come in 2026.

Love,
Pablo

17/12/2025

We filmed the future Christmas No.1 and 2...

The mighty ft. - Every Night (At Christmas Time) (Director’s Cut)

Written by comedian Dave Durkan, Blossoms guitarist Josh Dewhurst and Robin Dewhurst.

Produced and directed by

With a wee glimpse behind the scenes.

Merry Christmas! 🎄

04/06/2025

Some bits from the

Massive credit to the team for capturing these moments throughout the day .production and huge love to Archie, Lewis and James for getting the footage back to base. Still sitting on a load of good stuff.

Big thanks to the team for having us and pulling it all together.

The dream of a day.

13/05/2025

Bit of news on this fine, fine Tuesday morning.

After a big old 5 years, we've made the rogue choice to change business names…

Nthn Creative —— Proper Pablo

Very fortunate to have a lush job where we get to work on random stuff with top people, day in, day out.

Proper Pablo is an ode to being from the North and the randomness of what we do for work.

Here’s a little flashback to some memories from past and upcoming projects.

Big love to everyone involved — very grateful for you all.

Life is beaut. More random stuff to come.

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