Owlee.io

14/03/2023

A free 7-day commission-free trial to get increased sales. What could be more enticing?

You’re a small business owner, and you know you don’t have time to run your online advertising. Let Owlee do the work for you. You’ll have a platform that creates and launches ad campaigns for you, thanks to a mix of AI-driven technology and human experts.

Also, your first seven days with Owlee are free.

Start your seven days trial here: https://bit.ly/3WDKUk2

13/03/2023

Looking for a UK-based platform to help your small business increase sales?

As a business owner, you might not have much time for advertising, so you might turn to a platform for assistance. It is important to keep in mind that many of these platforms are not based in the UK, which may lead to problems such as:

👉 Currency differences.
You'll go onto a website and see the pricing, and it'll be converted to the currency of where they're located. You'll have to convert it to pounds to figure out how much you're paying.

👉 Time differences.
You may want to call someone for assistance and depending on the time zone this could be out of working hours or in the middle of the night. Messages will work the same, waiting hours for a reply.

👉 Translations.
Some websites won’t be in English. Yes, Google will translate the site for you, but sometimes words are missed. And if you’re spending money on an ad campaign, you want to know exactly what you’re getting.

Avoid these issues and choose a UK-based platform. Choose Owlee. We know the market, and our datasets are local.

Sign up here: https://bit.ly/3Da9Fxi

10/03/2023

If you expect your small or medium business to grow, it should be advertising.

Advertising isn’t a walk in the park, however. Not everybody has the time to do market research or to write copy that’ll instantly win over potential customers. This lack of resources means effective advertising is inaccessible to many small and medium businesses.

Here is step one of five of the advertising process and the solution we can offer:

👉 A great user interface.
If your user interface is poor quality people won’t want to shop on your site. Make sure your website and checkout are simple to use.

You'll need to test your user interface to ensure that all the fields, labels, buttons, and other items on the screen function as desired. One test could be as simple as showcasing your page to a friend and asking them to add a product to their basket. If they can simply use your sit, so can your customers.

Steps two through five will be featured in upcoming posts, so make sure you follow our page.

In the meantime, you can begin your advertising with Owlee now:

Share your business info to get multichannel automated ads with a guaranteed number of sales and AI optimisation.

09/03/2023

Is your business eligible for guaranteed results?

To get started, simply connect your ad account and analytics systems to the Owlee interface. If you have the right amount of data, you qualify for our guaranteed sales tier, where you’ll be told precisely how many sales your campaign can achieve.

These forecasts are based on a combination of your past campaigns and real-time market data.

Once the campaign is launched if you don’t receive all the sales, then you get a refund for the unachieved sales.

If you don’t qualify for this tier, due to a lack of data, you will qualify for the performance marketing tier. This is where banners and ads can be launched for a minimum of four weeks, while data is collected. Then you can move to the guaranteed sales tier when eligible.

Sign up today: https://bit.ly/3WDKUk2

08/03/2023

Happy International Women's Day.

26% of people in the tech workforce are women, and we're delighted to contribute to that with the women of Owlee.

We hope you have a great day and remember you are strong, intelligent, talented and simply wonderful.

07/03/2023

Are you struggling to maintain a strong social media presence for your bespoke furniture business? Here are some tips to help you market your business online.

👉 Let people get to know you and the team.
Create a post letting customers know a bit about you. Who you are, how long you’ve been building furniture, and other hobbies. This lets customers feel more connected to you. People buy from people. Spotlight your employees too, this will make them feel appreciated.

👉 Tips.
Use the platforms to advise your customers. If you have a furniture piece that be used in a variety of ways, let your customers know with an informative post. It also shows your knowledge of what you do.

👉 Respond.
Respond to comments, DMs and reviews, this is fundamental to your social media growth. Promote positive reviews and respect negative ones. Use the negative reviews to learn what you can improve on.

👉 Repost.
If you find positive posts about your business online, share them! Your customers are doing the job for you and it’ll attract potential customers.

👉 Unique Content.
Show potential customers what sets you apart from your competitors. If you've built something for a customer, talk about the process you went through from beginning to end.

You’ll know it’s not easy to run your business but these facts will help you. For any advertising on social media, Owlee can take this task off your hands.

Book a call with Conor today, to find out more: https://bit.ly/3Jm0hdY

06/03/2023

If you want to reach a specific audience, you’ll need an easy-to-use platform and a helpful team.

This is exactly what, Sanja Milosavljevic was looking for when she found Owlee.

“My business was looking for a very specific clientele since we are a coworking space for expats in a small town in Montenegro. Owlee started building our audience and quickly helped us get new and returning customers, which is exactly what we wanted. Their platform is very easy to use and the support team is very helpful. The visuals they made for my campaign were also very creative which helped attract clients.”

Just another satisfied customer!

Want to find out how Owlee could help you like we helped Sanja, organise a call with Conor to find out more: https://bit.ly/3Jm0hdY

03/03/2023

Increase your sales and help someone find the perfect Mother’s Day gift.

Mother’s Day is a great way to increase brand awareness and maximise sales, as many people will be looking for the perfect gift to show their Mother some appreciation.

Owlee can help you with this.

Start your campaign now, and have your ads ready before Mother’s Day.

Click here to get started and increase sales: https://bit.ly/3WDKUk2

02/03/2023

We would like to offer you a £300 Bonus Over the first two weeks of your campaigns with Owlee!
What this means is if you spend £150 per week for the first two weeks we will match you and give you £150 additional on top.

Owlee is an AI-driven service, which automatically prepares and runs ads with guaranteed sales for eligible UK SMEs.

Sign up before the 10th of March and get £300 to spend on digital advertising through the Owlee AI platform. Valid for all new clients. Just message us via Webchat on owlee.io with the promo code SMOwlee300.

Sign up here: https://bit.ly/3WDKUk2

02/03/2023

Does marketing jargon leave you confused? 🤔 Don't worry, Owlee is here to help you with our jargon-buster series.

The next in our series is one we're regularly asked about:

𝘞𝘩𝘢𝘵 𝘪𝘴 𝘙𝘖𝘈𝘚 𝘢𝘯𝘥 𝘸𝘩𝘢𝘵 𝘥𝘰𝘦𝘴 𝘪𝘵 𝘴𝘵𝘢𝘯𝘥 𝘧𝘰𝘳?

ROAS stands for Return On Advertising Spend and is used to measure the amount of revenue your business earns for each pound it spends on advertising. ROAS is similar to ROI however, ROAS looks at the revenue gained from a specific ad campaign. To calculate it you divide the revenue attributed to your ad campaign by the cost of that campaign.

For example, if you spent £1,000 on ads and your revenue is £3,000, you’d calculate ROAS by dividing £3,000 by £1,000. This gives you a ROAS of £3 or a ratio of 3:1.

A common benchmark for ROAS is 4:1 (for every £1 you spend you’re generating £4) but this varies across industries.

What other jargon words drive you mad? Let us know in the comments 👇

01/03/2023

What are small businesses made of? It's the people of course. Employee engagement and job satisfaction drive your success as a small business.

We are lucky to have a great team at Owlee and are proud to share their stories. Femi Ajayi, Head of Marketing at Owlee recently shared his Owlee story:

“I love being at the forefront of developing and executing innovative marketing strategies that drive results for our clients. The team I work with is incredibly talented and driven, and it’s a privilege to lead such a passionate group of individuals. Being able to see the direct impact of our efforts and the satisfaction of our clients is incredibly rewarding."

It’s a pleasure to have Femi on the team.

28/02/2023

According to Instagram’s business portal, 200+ million users visit at least one business profile per day. Are you confident they're visiting yours?

Here are some tips, to make sure:

👉 Build a powerful profile
Use your Instagram profile to promote your business. Keep your profile simple, add a brief one-sentence description of your company, product or service. Include a link to your Shopify or eCommerce platform in your bio, for potential clients to easily access your products. You could even consider using a link tree.

👉 Prioritise customer service
Providing good customer service is essential as it’s easier to be in contact with your customers by direct message. This will lead to higher retention of customers who have had positive experiences with your company.

👉 Have a consistent brand voice
Hubspot found that 36% of B2C brands say a lack of a consistent brand voice has caused them to lose followers. People want to see consistency in companies and this encourages engagement.

Comment below for more social tips.👇