05/12/2025
On my way into London today for a Breakthrough Day with Consultancy Growth Club, and I’ve made a commitment that feels both exciting and slightly uncomfortable:
I’m going to start actively working on my personal brand.
I’ll be honest - posting about “building a personal brand” has always felt a bit contrived to me. I’ve told myself I’m too busy delivering, too focused on clients, too behind the scenes.
But here’s the truth I’ve had to face:
If I want to make a real impact in this industry, if I want to lead conversations instead of quietly watching them… then staying silent is actually out of integrity.
You can’t advise, inspire, or serve at the level you’re capable of if you never use your voice.
So today isn’t just about the event — it’s about choosing to show up differently. More openly. More consistently. More intentionally.
Even if it feels a bit awkward.
Even if it stretches me.
Especially because it stretches me.
Here’s to stepping into the work that needs doing - externally as well as internally.