https://www.santoshamarketing.co.uk/

Santosha Marketing Agency, London (2026)

25/08/2026

The reason something isn’t selling is very very rarely a “super simple thing.” Despite what social media would have you believe.

This world that is obsessed by hooks and allures and inflated promises. If you just give me £37 I will sell you my framework that has been written by ChatGPT. And if it doesn’t work for you well that’s a you problem.

Marketing must capture attention in three seconds, offer them this quick immediate fix and get them in on your low ticket item, tell them the reason they’re failing, break down what they are doing then build them up with this very simple thing that you just happen to have the answer to. It’s not this it’s that. Here is the secret. 🤫 buy it now. Only £1.99 for the next 20 seconds.

Let me trigger your nervous system and call it a marketing strategy.

It’s such crap. And I am sick of it.

Anyone who thinks business is just a simple formula, doesn’t understand what they are talking about.

I have worked with HUNDREDS of teachers, I have trained in marketing, built time and time again. Nothing is simple, it is varied, confusing and nuanced.

I work with real people who navigate business around messy unpredictable lives. I don’t work with machines.

This is why none of my marketing ever promises you a fully booked studio, or to sell your retreat in 30 minutes. It would be deeply unethical for me to say this.

What I can promise is to teach you how to approach your business, how to think like a marketer, how subtle things like your page title can change your discoverability in Google so people actually find you, I can tell you yes you could do it like that, but that’s going to be a lot of admin, how about we do it like this instead? I can teach you skills that will serve you time and time again.

Let’s start trying to lead with integrity. And stop making inflated promises.

If this is the way you want to run your business, come and learn with me, that’s what the orchard is therefore, kind, straightforward, ethical marketing for a complicated world. 🌳

24/08/2026

You chose Squarespace because people said it was easy.

And, technically, it is.

Once you know where everything is.

Before that, it can involve:

moving one block and accidentally

destroying the whole section
trying to make something line up

changing a font in three different places and wondering why the mobile version looks like it was built during an earthquake.

This short course is for yoga, Pilates and wellness business owners who already have a Squarespace site but don't feel confident using it.

I'll help you get to grips with the platform so you can make changes yourself without dreading it or losing an afternoon every time the timetable needs updating.

Give me an hour and a half and I'll save you countless hours of clicking around and hoping for the best.

The course is £55 with instant access.

Comment SQUARESPACE and I'll send you the link. 💙

23/08/2026

“You don't need a website.”

I see this written quite often in Facebook groups and I find it a very curious statement.

It is absolutely impossible to provide blanket statements like that without any contextual understanding. One teacher’s setup has little to no bearing on another. There are hundreds of ways to run your business.

I think sometimes it comes down to a fundamental misunderstanding of the function of a website. If you think that a single landing page in your booking system will replace a website, it suggests to me your website wasn’t doing very much for you in the first place.

A booking system landing page might be totally fine for you in the early stages, you’re just dipping your toe in the pond and not sure whether you’re going to make this be a viable business so you want a way that people can book. Great, that’s totally fine.

But understand that a booking page will offer you extremely limited SEO opportunities, that means that people actively searching for what you do on Google or on AI are very unlikely to find you.

It provides little to no space to talk about you, your ethos, what you’re all about. So it's hard to convince people to trust you.

People will only find it who have been directly sent the link, meaning this puts a lot of pressure on your social media marketing, and this type of marketing requires constant visibility, regular posting etc.

The branding opportunities on a landing page booking system are limited, making it hard for people to get a feel for you. In a world where we can all get AI to make us the exact same flyer and posts, I would argue that branding is the most important it has ever been. Does someone feel like they are in the right place with you?

If that customer looks at your booking system and then drifts away, they are unlikely to remember that URL to get back there compared to if you have a website and they can easily google you to get back to your booking page, so again you’re more likely to lose people in the journey.

Let’s make decisions based on proper understanding.

21/08/2026

I’ve been doing marketing a long time. I’ve been co managing a studio a long time.

I can emphatically tell you sometimes events don’t sell and that is just life. Sometimes you launch something with the most epic fanfare and you get crickets back.

The worst thing you can do is use this to justify those inner saboteur voices that said you were never any good at this in the first place. And I’m really sorry to say this but saying “well no-one is spending on anything” just isn’t accurate either. There are packed out restaurants, activities attracting more and more people every month, holidays being booked, people make decisions on what they spend every single day.

Instead what you need to do is think very carefully about your offer, your audience, the format of what you’re proposing, language you’re using, the story you’re weaving, imagery, the price, the location….something within that mix is not connecting and it is your job to find out what that is not to see this as a personal attack. 🧐

I can feel so frustrated every day when I see teachers who I know I could help, but if my messaging is failing to connect with them that is on me. I need to work out how to get them to realise they need this thing. And it’s the same for you. Are you really speaking to your audience about what they need to hear?

Marketing is hard!!

But one “failure” tells me nothing. It just shows me you are trying things and that is the type of tenacity you need!

21/08/2026

We have really lost perspective on the numbers. What good are thousands of followers who don’t connect with the realities of what we are selling?

If three quarters of that 700 were active customers, you would have a brilliant local business! That would be hundreds spending with you every single month.

If your current offers aren’t connecting with your followers we need to go back and examine whether there is a disconnect between audience and offer, not just keep hoping to attract more and more…. To what end?

Just something to ponder 💭

20/08/2026

Instagram is meant to help people connect with you.

But somewhere along the way it started to feel like you were supposed to:
post more reels

follow every trend

share your entire life

talk to camera when you really don’t -fancy it and spend half your working week trying to keep an algorithm happy.

No thank you.

In this masterclass, Georgia from Ray of Social and I have a very honest conversation about growing on Instagram without losing your voice or turning yourself into a full-time content machine.

We cover:
· What the algorithm actually needs from you
· Creating content that sounds and feels like you
· Connection rather than trend chasing
· Showing up with more confidence and less pressure
· Using your personality without feeling as though you have to perform

Between us, Georgia and I have more than 30 years of marketing experience, and we’ve supported hundreds of businesses.

This is not “post three reels a day” advice.

It’s sensible, current and designed for yoga teachers, Pilates teachers and wellness businesses.

The recording is £16.

Comment INSTAGRAM and I’ll send it over.

19/08/2026

Friends, booking for our September Masterclass is open.

Here’s the topic: How People Actually Find Your Business: A Practical Guide to Local Marketing for Yoga & Wellness Businesses

Here’s my pitch to you:
If you’ve ever felt like you’re putting all your energy into Instagram and still wondering why your classes aren’t full, this masterclass is for you.

In my experience, most people don’t discover local businesses through social media alone. Actually often it isn’t the discovery place.

They search on Google. They ask friends for recommendations. They read reviews. They spot a flyer in their favourite café. They join local Facebook groups. They stumble across your website. They click on your Google Business Profile. The customer journey is really messy!

Let’s go through the pillars of local marketing, I’ll show you how people really discover yoga teachers, Pilates studios and wellness businesses, and where your time is best spent if you want more enquiries and bookings.

We’ll cover:
* How people search for local businesses today.
* The customer journey from “I’d like to try yoga” to making a booking.
* Why Google Search and Google Maps matter more than you might think.
* How to make the most of your Google Business Profile.
* The website pages every local business should have.
* Simple local SEO that makes a real difference.
* Using local Facebook groups without feeling salesy.
* Whether flyers, posters and local partnerships are still worth your time.
* Reviews, recommendations and word of mouth.
* How all of these pieces work together to create a marketing strategy that doesn’t rely solely on Instagram. 
A full picture of what Local Marketing actually looks like. One of my favourite topics!

Perfect for yoga teachers, Pilates teachers, studio owners and wellness businesses who want to become the go-to choice in their local area.

Thursday 17th September at 12pm | £16 Recording available if you can’t make it live but you need to pre-book.  Drop a 📍 or write LOCAL or anything you like really and I will share the link or head over to my profile for the link.

Ps this song always reminds me of my mum saying, I don’t think he wants to reach you 😂

18/08/2026

My Marketing Course is my OG! It’s my if you said to me “Laura I am a yoga/pilates teacher and I want to know how to actually do marketing, I want to have a viable business, I want to stop muddling through, I want to be successful.”

I would say “step right up friend, I have just the thing.” (Only I wouldn’t sound like a dodgy circus vendor).

This is for if you are sick of guessing and you just want to properly upskill. You want to learn how marketing works. And you want it 100% focused on our industry.

The practical bit
6 modules
15 videos
12 workbooks (I think!)
Plus a bunch more videos I have added lately that are helpful bonus ones!

Annnnnnd you get 3 months in The Orchard for free! Which also has tons of videos, our monthly training, me in your pocket and lovely teachers in our fb group.

£275 is the cost (one or two instalments).

Learn how to actually market the business you dreamed of. 💙

Its on my website or comment BUILD for the automation link (though I like to chat to you too, this really isnt an anonymous thing!)

Santosha Marketing Agency

25/08/2026

24/08/2026

23/08/2026

21/08/2026

21/08/2026

20/08/2026

19/08/2026

18/08/2026

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