Sharp Festival

Sharp Festival The SHARP Festival is a five-day event in London where marketing, PR, and communications professionals come together to learn, connect, and be inspired.

Five days. One place. Thousands of ideas shaping the future of marketing, PR and communications.SHARP Festival 2027 brin...
07/09/2026

Five days. One place. Thousands of ideas shaping the future of marketing, PR and communications.

SHARP Festival 2027 brings together professionals from across the industry for expert discussions, practical learning and meaningful engagement in London.

Join us from 10–14 May 2027 and be part of the next SHARP chapter.

🌐 sharpfestival.com

Public relations has evolved far beyond traditional media relations.Today, PR plays an important role in shaping reputat...
04/09/2026

Public relations has evolved far beyond traditional media relations.

Today, PR plays an important role in shaping reputation, building trust and helping organisations communicate with the audiences that matter most.

The strongest communication strategies go beyond headlines. They create understanding, credibility and long-term relationships.

How do you see the role of PR evolving?

🌐 sharpfestival.com

Industry events remain an important part of professional development, innovation and business growth. They bring togethe...
03/09/2026

Industry events remain an important part of professional development, innovation and business growth. They bring together ideas, expertise and people from across the industry, creating opportunities to learn, exchange perspectives, build valuable connections and discover new approaches to business.

Explore why industry events continue to matter and how they can support professional growth, stronger networks and new opportunities.

Read the full article and discover more insights from SHARP Festival 2027: https://sharpfestival.com/hub/sharp-insights/why-industry-events-continue-to-drive-innovation-professional-development-and-business-growth/

SHARP Festival 2027
10–14 May 2027 | London

SHARP Festival 2027 Speaker Announcement: Dave WedderburnWe are delighted to welcome Dave Wedderburn, Head of External C...
01/09/2026

SHARP Festival 2027 Speaker Announcement: Dave Wedderburn

We are delighted to welcome Dave Wedderburn, Head of External Communications, EMEA at Red Hat, as a speaker at SHARP Festival 2027.

Since joining Red Hat in 2018, Dave has worked across PR, social media, partner communications, media relations and executive visibility, helping position the business and its leaders around issues including AI, digital sovereignty and open source.

His work explores a question facing communications teams everywhere: how can we use AI to move faster without losing the judgement, relevance and human thinking that make communication effective?

Dave also champions a more integrated approach to PR, social and stakeholder engagement, bringing together in-house teams, agencies and partners to create clear, consistent communications.

At SHARP Festival, Dave will bring a practical perspective on navigating AI and a rapidly changing communications landscape while keeping strategy and human judgement at the centre.

We look forward to welcoming Dave to the SHARP Festival community and hearing his perspective on the future of communications.

📅 10–14 May 2027
📍 London, UK

➡ Learn more: sharpfestival.com

01/09/2026

What can you expect from SHARP Festival 2027?

Five days in London, bringing together marketing, PR and communications professionals for honest conversations, expert perspectives, practical learning and plenty of opportunities to connect.

📅 10–14 May 2027
📍 London, UK

See what’s coming: sharpfestival.com

Great marketing starts with knowing who you're speaking to.The more you understand your audience, the better your decisi...
28/08/2026

Great marketing starts with knowing who you're speaking to.

The more you understand your audience, the better your decisions become, from the messages you create to the experiences you deliver.

The strongest strategies are built on:

• Looking beyond demographics.
• Creating value before asking for attention.
• Using customer insights to guide decisions.
• Building long-term relationships.
• Adapting as customer needs and expectations change.

The brands that stand out don't necessarily communicate more, they communicate with greater relevance.

What do you think makes a marketing strategy truly effective?

We'd love to hear your perspective.

🌐 Discover SHARP Festival 2027: https://sharpfestival.com

The future of marketing, PR and communications is being shaped by new technologies, evolving audiences and emerging indu...
27/08/2026

The future of marketing, PR and communications is being shaped by new technologies, evolving audiences and emerging industry priorities.

New technologies, evolving audiences and shifting business priorities are influencing how organisations communicate and build relationships.

In our latest article, we explore the key trends professionals need to understand as the industry continues to evolve.

Read the full article here: https://sharpfestival.com/hub/sharp-insights/the-future-of-marketing-pr-communications-10-trends-shaping-2027/

These are some of the conversations we’ll be exploring at SHARP Festival 2027.

📅 10–14 May 2027
📍 London, UK

SHARP Festival 2027 Speaker Announcement: Yana SirenkoWe are delighted to welcome Yana Sirenko, an international marketi...
25/08/2026

SHARP Festival 2027 Speaker Announcement: Yana Sirenko

We are delighted to welcome Yana Sirenko, an international marketing leader with more than 10 years of experience driving growth through data-led marketing, digital innovation and audience strategy, as a speaker at SHARP Festival 2027.

Yana has led global marketing initiatives and delivered integrated 360° campaigns, helping brands rethink customer engagement through technology, data and digital innovation.

Her expertise spans brand strategy, AI, digital transformation and customer experience, with a focus on turning emerging technologies and audience insights into meaningful business outcomes.

Yana regularly shares practical perspectives on the future of marketing, helping organisations respond to changing customer expectations and create more relevant, connected experiences.

We are excited to have Yana join the SHARP Festival community and bring her perspective on where marketing is heading next.

📅 10–14 May 2027
📍 London, UK

➡ Learn more: sharpfestival.com

25/08/2026

Ideas are better when they’re shared.

SHARP Festival 2027 brings together leading voices across marketing, PR and communications for five days of insight, debate and meaningful connection.

📅 10–14 May 2027
📍 London, UK

Five days. Fresh perspectives. One festival.

sharpfestival.com

Marketing, PR and communications continue to evolve, with new technologies, changing audience behaviours and shifting bu...
24/08/2026

Marketing, PR and communications continue to evolve, with new technologies, changing audience behaviours and shifting business priorities influencing how organisations connect, communicate and build relationships.

SHARP Festival 2027 will bring together professionals from across the industry for five days of discussions, learning and knowledge exchange focused on the key topics shaping today’s communication landscape.

Taking place in London from 10–14 May 2027, the festival will explore the latest approaches, challenges and opportunities across marketing, public relations, digital communication, branding and business strategy.

The programme is currently being developed, with further announcements on speakers, sessions and networking opportunities coming soon.

Stay connected for the latest SHARP Festival updates.

🌐 Find out more: https://sharpfestival.com

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