witherssloane

witherssloane We are a solution-focused team of specialists built to drive excellent performance. We build exceptional marketing teams from our talented network.

Earlier this week, our Founder, Erica Fraser, attended the International Business Leaders’ Summer Reception at the House...
25/07/2026

Earlier this week, our Founder, Erica Fraser, attended the International Business Leaders’ Summer Reception at the House of Lords, hosted by HBBA Global and The Savoir Faire Company.

Bringing together business leaders, investors, diplomats and policymakers from across the UK and beyond, the evening explored the future of international trade, economic growth and cross-border collaboration.

From discussions on the UK’s position as a global services economy to insights into Hungary’s economic development and Côte d’Ivoire’s ambitious growth strategy, it was a valuable reminder that the strongest commercial opportunities are built through relationships, long-term thinking and a global perspective.

At Withers & Sloane, we believe great strategy must ensure understanding markets, people and the conversations shaping tomorrow’s business activity.

Thank you to HBBA Global and The Savoir Faire Company for an exceptional evening.

06/07/2026

What another magnificent year it has been!

Since our initial inception in June 2019, to now, we’ve been blown away by how amazing people continue to be.

More collaborations. More networking. More incredible clients. More creative ideas brought to life. More adventures. More laughter. More moments that reminded us exactly why we started Withers & Sloane.

Behind the scenes, it’s been a year of early starts, 12+ hour days, late nights and rarely switching off. Building something you’re proud of takes graft, but this year has proved that it’s worth every minute.

To every client who trusted us, every freelancer who collaborated with us, every connection we’ve made, and everyone who’s supported our journey, thank you. You’ve all played a part in making this year one we’ll never forget.

Here’s to building even bigger things together.

Long may it continue.

15/06/2026

POV: You’ve spotted another entrepreneur who believes collaboration beats competition.

One of the reasons Erica started Withers & Sloane was because she kept seeing talented people being overlooked while businesses struggled to find the support they needed.

Today, we get more excited about introducing the right person to an opportunity they hadn’t been connected with. A great videographer, a brilliant marketer, a skilled designer, a photographer who deserves more visibility.

Business isn’t a zero-sum game.

When good people champion other good people, everyone benefits. Clients get better results. Businesses grow faster. Careers move forward.

There’s enough work, opportunity and success to go around. HECK, there were more than 4.9 million businesses in the UK at the start of 2025.

Tag an entrepreneur who genuinely supports other business owners 👇

04/06/2026

Shoot day prep = complete!

Shoot day preparation is now finalised and we’re ready to move into production.

One thing that often gets overlooked in content creation is how much work happens before a camera is ever switched on. The strongest filming days aren’t built on improvisation. They’re built on planning.

Over the past few weeks, we’ve been refining content themes, structuring interview flows, mapping content across multiple campaigns, reviewing key messages and ensuring every conversation has a clear purpose.

A huge amount of credit goes to the internal team, who have been incredibly engaged throughout the process. They haven’t simply turned up to be interviewed. They’ve invested time thinking about the topics that matter most, where their expertise adds value, and how individual conversations contribute to wider content objectives.

We’ve also worked hard behind the scenes to make the filming day itself as efficient as possible. We recognise that stepping in front of a camera takes people away from their day-to-day responsibilities, so our goal is always to ensure contributors can come in, deliver their expertise and return to their roles with minimal disruption.

Special recognition goes to those who have reviewed interview questions, challenged assumptions, refined content themes and helped shape the narrative before filming even begins. That preparation is often invisible, but it makes an enormous difference to the quality of the final output.

Looking forward to welcoming Richard back to London and bringing the plan to life.

27/05/2026

POV: you could take the Central Line inferno in 29° heat… or you could walk from Bank pretending you live in a Nancy Meyers version of London ☀️

🔥 Dodging the inferno of the Central Line.
🧋 Iced coffee in hand.
🌇 City looking unreal.
🧘‍♀️ On the way to a client meeting feeling suspiciously relaxed for once.

London in the sunshine really convinces you the inbox can wait for a few more minutes ☀️😭

26/05/2026

At Withers & Sloane, we believe great work comes from great working relationships.

We’re competitive about standards, not about each other. We support people properly, share opportunities, celebrate wins collectively and create environments where people can do good work without navigating ego, politics or “mean girl” (or boy) energy.

Over the years, we’ve seen “radical candour” become misused as a cover for poor communication, low emotional intelligence and unnecessary harshness. Honesty matters. Feedback matters. Accountability matters. But there’s a difference between being direct and being careless with people.

We believe in psychological safety alongside high standards.
You can challenge ideas without undermining confidence.
You can give feedback without humiliating someone.
You can lead without creating fear.

At Withers & Sloane, we value honesty with integrity. We want collaborators, clients and partners to feel respected, trusted and able to contribute openly.

The best teams are not built on intimidation.
They’re built on trust, clarity and people who genuinely want each other to succeed.

Featuring the incredible work of &

At Withers & Sloane, everything we do is built around an exceptional network of freelance and fractional marketing spe...
22/05/2026

At Withers & Sloane, everything we do is built around an exceptional network of freelance and fractional marketing specialists who genuinely champion one another.

One of the biggest strengths of our model is the way we collaborate. Different skillsets, different perspectives, shared standards. We support each other, challenge each other constructively, and ultimately help one another produce stronger work for the clients and organisations we partner with.

Beyond project work, we also run regular coworking days for our wider network. Space to collaborate, share ideas, problem-solve, and spend time with people who understand the realities of freelance and fractional life.

Today’s coworking session with Denisse and Sandra was a brilliant example of that. Two outstanding marketing leaders who are driven, thoughtful, and deeply committed to supporting the people around them while continuing to push themselves professionally.

Building a strong independent career can sometimes feel isolating. Communities that prioritise expertise, honesty, support, and accountability matter.

If you’re a freelance or fractional marketer looking for a stronger peer network and more meaningful collaboration opportunities, get in touch.

21/05/2026

A very needed team night for Withers & Sloane 🍸🎯

Great atmosphere, brilliant staff, competitive energy from the team, and far too much food for us to finish properly.

These kinds of experiences matter more than people realise. Taking time away from the day-to-day, spending time together properly, and actually enjoying each other’s company outside of meetings and deadlines makes a huge difference.

Big thank you again to the team for having us.

Also, Renee absolutely smashed this video 👏
thestrand

From luxury campaigns to editorial features, we’re lucky to have Poppy as part of the Withers & Sloane creative network....
06/05/2026

From luxury campaigns to editorial features, we’re lucky to have Poppy as part of the Withers & Sloane creative network.

Her work has featured in Vogue and Harper’s Bazaar, alongside shoots for brands including Bvlgari — but what makes her work stand out is the ability to make every image feel both elevated and real.

Whether it’s a campaign shoot, founder content, hospitality, lifestyle or brand storytelling, Poppy brings a sharp editorial eye and a calm creative energy to every project.

Credit: Tilly Conolly
CreativeAgency VisualStorytelling

Newest addition to the office dog squad! Meet Banksy 😍One of our clients have officially upgraded their meeting culture....
06/05/2026

Newest addition to the office dog squad! Meet Banksy 😍

One of our clients have officially upgraded their meeting culture.

No more Zoom. We now only accept invites to the Zoomies.

Since joining, he has:

🦴 Declined every calendar invite but still shows up unannounced
🦴 Increased daily step count by 300% (mostly chasing nothing)
🦴 Treats every delivery as a major security incident
🦴 Has one core KPI: morale
🦴 Ignores hierarchy completely, CEO gets the same treatment
🦴 Turns “circling back” into a full-contact sport
🦴Has no concept of deadlines but strong opinions on lunch timing
🦴Audits every snack in the office with zero shame (hard relate)
🦴 Introduced a new collaboration model: sitting directly on your laptop
🦴Responds to Slack notifications before you do (loudly - he’s just saying what we’re all thinking)
🦴Schedules 4pm chaos with absolute consistency

Productivity is… debatable. Morale is up 1000%.

We spend a lot of time talking about culture in businesses. Turns out, sometimes it’s not another tool, process, or workshop. Turns out, it’s this little face 🥰🥹

15/10. Would recommend.

Address

London

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Website

Alerts

Be the first to know and let us send you an email when witherssloane posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to witherssloane:

Shortcuts

Share

Category