Almost Saturday

Almost Saturday The best of branding, experience design and storytelling.

Love this meme ... stolen by many, resurfaced for me via the Chicken Shed Chronicles. Now I'm as guilty as others. Here...
04/11/2022

Love this meme ... stolen by many, resurfaced for me via the Chicken Shed Chronicles. Now I'm as guilty as others. Here it is again, shared, uncredited but not unloved. Unless it was created by you?

I believe that we all know the answer? Too many business peoples default is the latter?And a bonus question: hand-writte...
23/09/2022

I believe that we all know the answer? Too many business peoples default is the latter?

And a bonus question: hand-written or typed?

From the excellent Category Pirates newsletter.
12/09/2022

From the excellent Category Pirates newsletter.

Which is longer?The distance between your head and your hand? Or, the distance between a thought and it being captured? ...
09/09/2022

Which is longer?
The distance between your head and your hand?
Or, the distance between a thought and it being captured?

Between the ideaAnd the realityBetween the motionAnd the actFalls the Shadow-TS Eliot, The Hollow MenDoes your creative ...
08/09/2022

Between the idea
And the reality
Between the motion
And the act
Falls the Shadow
-TS Eliot, The Hollow Men

Does your creative process have a shadow? What prevents your idea from turning into reality?

Just check if your creative process is beating a great idea to death or you are beating the idea into actionable shape f...
08/09/2022

Just check if your creative process is beating a great idea to death or you are beating the idea into actionable shape for your channel and media. There is a difference.

06/09/2022

I'm guitly of hanging onto my idea, I want the recognition from others that it was MY idea.

It's probably counterproductive. I should instead feel good about letting go of the idea.

Flight the idea, then pause, stop and listen. Avoid adding further words which all too often will cage the idea, trapping it in ego.

Let the idea fly, allow others to take ownership. Like a blacksmith, they will wrangle the idea with mind and tongue, the heat of their forge expanding the idea to it's full potential or cooling it to let it go.

Failure to share leaves the wilted idea as an autumn sunflower. Medoicre, an opportunity missed.

Try the two step, flight-listen, and see if it works for you today.

Your best ideas will come from better listening. The creative meeting flow always provides a window to share your idea. ...
04/09/2022

Your best ideas will come from better listening.

The creative meeting flow always provides a window to share your idea. While sharing your idea you will look for a response. You seek an opinion.

But here lies the problem. Instead of listening to the actual answer given the creative will instead hear a response that is a version of their original idea.

This blocks out new ideas and iterations of others missing the value add from the meeting.

Don't be deafened by the sound of your own idea. Listen.

Only one team member will have 'THE IDEA'. Come to every creative meeting ready to encourage and celebrate others and sm...
03/09/2022

Only one team member will have 'THE IDEA'.

Come to every creative meeting ready to encourage and celebrate others and small ideas will become big ideas.

BBDO Worldwide IMPACT BBDO BBDO San Francisco

Do you need to rebalance your effort? Source: The DO lectures
02/09/2022

Do you need to rebalance your effort?

Source: The DO lectures

Scribd has to be THE book club app doesnt it? Books, ebooks, articles and academic papers all in one shop. I know, it's ...
26/08/2022

Scribd has to be THE book club app doesnt it? Books, ebooks, articles and academic papers all in one shop.

I know, it's not like a real book, it's digital but the economics of a million books on my iPad and the immedicacy of the availibity can't be ignored.

Amazon used is my jam to provide to feel of a real book. It has to be used though .... that voice in my head will calm with a small nod to a better planet.

Any go to book apps for you? Or does it have to be a real book?

24/08/2022

Where do you get ideas? I don't, they sneak up on me.

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