23/10/2020
Friendly Giants is a new creative agency for clients, partners and giant minds, looking to fill the world with better stories. In a year where industry fears and client concerns have been pushed to new heights, Friendly Giants is an evolving story built on self reflection, industry direction, client feedback and the need for location based fluidity.
It has been set up to help clients, colleagues and partners sleep better at night - a wholly independent full service agency, offering strategy, design, integrated campaigns and content for people, companies and brands with collaboration, kindness, big dreams and storytelling at their heart. The company brings experience with large global entertainment brands to all its partners, delivering world class strategy, end-to-end content, campaigns and creative to ignite bigger brand stories.
Friendly Giants officially launches today, followed by it's Christmas campaign for notonthehighstreet in the first week of November, armed with Netflix, BBC Studios, Virgin, Tech Nation and Merlin Entertainments as their founding clients. All have been instrumental in helping them shape an offering designed to build better relationships built on mutual trust, bespoke team and structure creation, alignment around purpose, proposition and human centred stories.
In parallel with the agency launch and client work, Friendly Giants is launching a project that will help support kids most affected by Covid this Christmas. The project, codenamed ‘Elf-19’, is set to be announced in the days to come.
