Marketing For Dentistry

Marketing For Dentistry Mike I Marketing For Dentists I Helping dentists get more patients through scaling their lead generation I Websites I SEO I Google & Social Media Advertising.

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Here’s how to turn strangers into high cost patients ⬇️Create an attractive offer with urgency ☄️Use creatives that stop...
13/09/2023

Here’s how to turn strangers into high cost patients ⬇️

Create an attractive offer with urgency ☄️

Use creatives that stop the scroll and copy that resonates with your audience 📜

- Test different variations of ad copy and creatives until you find the best performing and then scale with it 🗣️

Keep your targeting broad ⭐️

Once you have the enquiry make sure to have automations to allow a seamless process of getting them in for a consultation without letting the lead go cold 🥶

Interested in getting more cosmetic patients for your practice? Send me a message to find out how ⬇️

If you have run lead generation campaigns on Facebook or Google before you will know how difficult it can be reaching ou...
05/09/2022

If you have run lead generation campaigns on Facebook or Google before you will know how difficult it can be reaching out/speaking to leads that have come through ❌

The reason this happens is because you haven’t used any tech automations to filter out the bad leads, capitalise on the good leads or nurture leads who aren’t quite ready.

You are wasting time and money if you aren’t using funnel automations in your lead generation campaigns.

Need some advice? Drop me a message for a free strategy call 👉

“Sell the Problem You Solve Not The Product You Have”
22/07/2022

“Sell the Problem You Solve Not The Product You Have”

How I managed to get leads for patients wanting cosmetic treatment for £3.23.People are quick to dismiss social media ma...
21/07/2022

How I managed to get leads for patients wanting cosmetic treatment for £3.23.

People are quick to dismiss social media marketing however it can be the most effective tool if utilised correctly.

This practice were invisalign specialists and there was very little competition in the area, so with a good ‘hook’ and creative, leads came through within 1 hour of launching and within 5 days we achieved 50 leads.

“The aim of marketing is to know and understand the customer so well the product or service fits him/her and sells itsel...
20/07/2022

“The aim of marketing is to know and understand the customer so well the product or service fits him/her and sells itself” - Peter Drucker

The aim of marketing is to know and understand the customer so well the product or service fits him/her and sells itself...
20/07/2022

The aim of marketing is to know and understand the customer so well the product or service fits him/her and sells itself” - Peter Drucker

What you need to know about Google advertising before starting.Google ads can be extremely effective for dentists but it...
19/07/2022

What you need to know about Google advertising before starting.

Google ads can be extremely effective for dentists but it’s important to check keyword volume and cost per click for your keyword phrases before starting. You should be able to get estimates from your agency of what they expect the cost for conversion to be.

Before starting with this client, we estimated a cost per conversion to be $24. With a clear budget set, they were ready to move ahead and we managed to achieve lower than estimated.

First, you need to agree on the keywords/keyword phrases you want to rank for and find out their search volumeSecond, fi...
18/07/2022

First, you need to agree on the keywords/keyword phrases you want to rank for and find out their search volume
Second, find out where you are currently ranking for them and evaluate improvements over time until you get to the first page
Finally, once you reach the first page, evaluate traffic levels to your website from before you started and after a month of being on the first page.

Video is the most powerful marketing tool you can use and it needs to be integrated into all aspects of your dental mark...
15/07/2022

Video is the most powerful marketing tool you can use and it needs to be integrated into all aspects of your dental marketing efforts.

The 1 Common mistake is that they are not optimised for mobile. Website visitors from mobile devices have increased sign...
14/07/2022

The 1 Common mistake is that they are not optimised for mobile.

Website visitors from mobile devices have increased significantly over the past 5 years and a global study in Jan 2022 has shown that website visitors from mobile have taken over desktop leading at 55%.

If you are not mobile optimised, you are missing out on 50% of our traffic.

The One High Cost Dental treatment that no one is advertising for ✅Dental Implants 🦷 They are very difficult to advertis...
12/07/2022

The One High Cost Dental treatment that no one is advertising for ✅

Dental Implants 🦷

They are very difficult to advertise for because Facebook will ban the ads 95% of the time. However, if you carefully select your language, you can get the ads live. 

We achieved dental implant leads for a client for £8.50. One of those leads led to a case worth over £17,500. The advantage this campaign has over Invisalign, is that a lead has a much higher earning potential.

1 Statistic you should know ⭐️ There are 100,000’s of searches on Google every month for people looking for a dentist. A...
11/07/2022

1 Statistic you should know ⭐️

There are 100,000’s of searches on Google every month for people looking for a dentist.

Are you capitalising on these searches?

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