36 Visuals

36 Visuals Creative Solutions, Empowering Brands! Digital Design Agency Specialising In Web Design & Branding.

Bespoke Business Websites | Graphic Design | Brand Identity & Elevation | Website Design & Maintenance | Blog Management | Print & Digital Media | Based in London | Call Today

Ever wondered why some logos are just a word (like Google), some are just letters (like IBM), and some are a little pict...
24/07/2026

Ever wondered why some logos are just a word (like Google), some are just letters (like IBM), and some are a little picture with no words at all (like Apple)? 🤔

Turns out there are 7 main types of logos, and each one works best for different kinds of businesses. Picking the right type isn't just about what looks nice, it's about making sure your logo still works when it's tiny on a phone screen, printed in black and white, or stamped on a t-shirt!

We've broken down all 7 logo types (with loads of famous examples) and how to pick the right one for your business

Read the full guide below 👇
https://36visuals.co.uk/logo-types-explained

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Logo types explained simply — discover the 7 main logo styles, real examples, and how to pick the right one for your brand.

Just launched your website and can't find it on Google? 😅 You're not alone, and it's honestly one of the most common thi...
09/07/2026

Just launched your website and can't find it on Google? 😅 You're not alone, and it's honestly one of the most common things that happens after a launch!

There are a few simple reasons this happens:
- your site might just be too new
- there could be a hidden technical hiccup blocking Google
- you might not have any backlinks yet
- your content might not be answering people's questions properly

The good news? Every single one of these is fixable, and it doesn't take a tech expert to understand why.

We've written a full guide breaking down exactly why this happens and simple steps you can take to fix it, no confusing jargon, promise! 👇

https://36visuals.co.uk/website-not-ranking-on-google/

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Website not ranking on Google after launch? Discover the real reasons why and simple fixes to get found. Free tips from 36 Visuals.

Ever been sent a logo file and thought… “What on earth is an SVG?” 👀Most businesses only get a JPG from their designer —...
28/05/2026

Ever been sent a logo file and thought… “What on earth is an SVG?” 👀

Most businesses only get a JPG from their designer — but that’s usually NOT enough for a professional brand.

In our latest blog, we explain the logo file formats every business should have, including:
✔️ SVG
✔️ PNG
✔️ EPS
✔️ AI
✔️ PDF

You’ll also learn:
👉 Which logo files are best for websites
👉 Which files printers need
👉 Why blurry logos happen
👉 What your designer should actually deliver

If your logo looks fuzzy online or your printer keeps rejecting files, this guide will help.

Read the full article here below 👇
https://36visuals.co.uk/logo-file-formats/

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Logo file formats explained simply. Learn which logo files you actually need for web, print, and branding in 2026.

Is your landing page getting traffic but not enquiries? 👀You're not alone — the average landing page only converts aroun...
14/05/2026

Is your landing page getting traffic but not enquiries? 👀

You're not alone — the average landing page only converts around 4% of visitors. The top 10%? They convert at over 11%. That gap isn't down to luck. It's down to strategy.

We've just published a full breakdown of the landing page conversion strategy that actually works in 2026 — and it's not about chasing design trends or cramming in more content. It's about getting the fundamentals right:

✅ A headline that hooks in five seconds
✅ One clear CTA (not five)
✅ Social proof placed where doubt creeps in
✅ A page that loads fast and works on mobile
✅ Branding that builds trust before a word is read

If your landing page isn't converting the way it should, this one's worth a read, click below. 👇
https://36visuals.co.uk/landing-page-conversion-strategy/

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You've got traffic coming to your website — but is it actually turning into business? If people are clicking your ads, finding you on Google, or tapping

Ever tried squeezing your logo onto a business card — only for it to come out tiny, squished, and unreadable? 😬Or upload...
06/05/2026

Ever tried squeezing your logo onto a business card — only for it to come out tiny, squished, and unreadable? 😬

Or uploaded it to Instagram and it's cropped weird, the text disappears, or there's just... too much going on?

You're not alone. It's one of the most common branding problems we see — and it almost always comes down to the same thing: having one logo and trying to make it work everywhere.

That's where secondary logo use comes in.

A secondary logo is a simplified or rearranged version of your main logo. Same colours, same fonts, same feel — just built for the spaces where your primary logo doesn't quite fit. Business cards. Email signatures. Social media profiles. Merchandise. Mobile headers. It's the version of your brand that works hard behind the scenes so everything looks consistent and professional.

And here's the thing most people don't know: a properly built brand doesn't just have one logo. It has a whole system — a primary logo, a secondary logo, a submark, and a favicon — each one designed for a different job.

In the article, we cover:
✅ What a secondary logo actually is (and what it isn't)
✅ Primary vs secondary logo — what's the difference?
✅ When and where to use your secondary logo
✅ The four logo variations every brand needs
✅ 5 signs your brand is missing one right now

If you've ever had to apologise for how your logo looks somewhere — this one's for you. 👀

We've written a full guide breaking it all down in plain English below 👇
https://36visuals.co.uk/secondary-logo-use/

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Learn what secondary logo use really means, when to use it & why every brand needs a logo system. Expert branding tips from 36 Visuals.

🚨 Thinking about hiring a web design agency? Read this first.Too many UK businesses lose thousands of pounds to agencies...
01/05/2026

🚨 Thinking about hiring a web design agency? Read this first.

Too many UK businesses lose thousands of pounds to agencies that overpromise and underdeliver — and the worst part? The warning signs are almost always there from the start. You just need to know what to look for.

We've put together a no-fluff guide to the 7 biggest web agency red flags to watch out for before you sign anything:

🔴 No real portfolio (or their own site is poor)
🔴 Guaranteed first-page Google rankings
🔴 Vague about who actually does the work
🔴 Never mention SEO, speed, or mobile
🔴 You won't own your own website
🔴 Long contracts with no clear deliverables
🔴 Pushy sales tactics and pressure to sign fast

If an agency ticks even two or three of these boxes — keep looking. 👀

Read the full guide here 👇
🔗 https://36visuals.co.uk/web-agency-red-flags/

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Know the web agency red flags before you sign. 7 warning signs every UK business owner needs to spot when hiring a web designer.

Is your Canva logo quietly costing you clients? 👀Here's the truth nobody tells you — sometimes a Canva logo looks comple...
22/04/2026

Is your Canva logo quietly costing you clients? 👀

Here's the truth nobody tells you — sometimes a Canva logo looks completely fine. On your phone, on Instagram, in a quick email. But the moment it hits a shop sign, a pitch deck, or a printed banner? That's when it starts to fall apart.

We've broken down the real differences between a Canva logo and a custom logo — including the stuff most small business owners only find out when it's too late (trademark issues, file ownership grey areas, and why 40% of businesses are accidentally using the same icons as their competitors 😬).

We've also been honest about when Canva is actually fine — because sometimes it is.

If you're wondering whether your logo is working as hard as you are, this one's for you.

👇Read the full article below: https://36visuals.co.uk/canva-vs-custom-logo/

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Canva vs custom logo — which is right for your business? Find out the real differences, risks & when to invest in professional design.

Here's the thing: your brain decides whether to trust a website in under 3 seconds. Before reading anything. So if your ...
20/04/2026

Here's the thing: your brain decides whether to trust a website in under 3 seconds. Before reading anything. So if your site looks off, feels slow, or just gives the wrong vibe — they're gone.

The good news is trust is something you can build deliberately. Here are 8 things that actually make a difference 👇
✅ A clean, professional design (70% of people won't buy from a badly designed site)
✅ Real customer reviews and testimonials on your homepage
✅ An SSL certificate — that little padlock in the browser bar
✅ Trust badges near your contact form or checkout
✅ Real photos of you and your team — not stock images
✅ Clear contact details that are easy to find
✅ Pages that load in under 3 seconds
✅ Copy that sounds like a human wrote it, not a brochure

We've broken all of this down properly — with a checklist you can use on your own site — in our latest article, read it below.
https://36visuals.co.uk/website-trust-building-tips

Save this post if it's useful — and drop a 🙋 in the comments if your website could use a trust check!

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Discover 8 proven website trust building tips that turn visitors into paying customers - without a huge budget.

Is your brand sending mixed signals? 👀Your logo might look great on Instagram — but does it match your website? Your bus...
10/04/2026

Is your brand sending mixed signals? 👀

Your logo might look great on Instagram — but does it match your website? Your business cards? Your flyers?

If the answer is "not really", you're not alone. Inconsistent branding is one of the biggest things holding small businesses back from looking professional and building trust.

We've written a full guide breaking down exactly how to build a consistent brand identity that works across social media, print, and web — without needing a big budget.

It covers:
✅ The 5 core elements every brand needs
✅ How to adapt your brand for each platform without losing consistency
✅ The most common branding mistakes small businesses make
✅ What a brand style guide is and why you need one

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Build a consistent brand identity across social media, print & web. A simple guide for UK small businesses from 36 Visuals.

Most new business websites don’t have a traffic problem…they have a getting found on Google problem.You can have a beaut...
02/04/2026

Most new business websites don’t have a traffic problem…
they have a getting found on Google problem.

You can have a beautiful website, but if no one can find it, it won’t bring you customers.

The good news? You don’t need ads to fix it.

Here’s what actually helps you get found on Google:
• Tell Google your website exists (most people skip this)
• Use the right keywords (not the obvious ones)
• Make your site easy to understand
• Set up your Google Business Profile
• Build trust with content and links
• Fix your website speed and structure

It’s not instant — but once it works, it keeps working.

If your website isn’t bringing in traffic yet, start here. I broke it all down step-by-step in this guide

Get found on Google with simple SEO steps. Learn how to grow your website traffic, rank higher, and attract customers organically.

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