12/10/2022
The biggest mistake we see Estate Agents make when posting online, is…
‘bragging’ too much about themselves.
People don't really care about your success.
They care about stories, emotions and they trust people, that are trusted by others. (social proof)
Instead of you posting yet another random home, with the text ‘SOLD’ over it, take a picture with the happy family who just bought the house and post that success story with a small personal text.
This way your future clients can relate and you automatically build trust over social media.
If you have any questions when it comes to social media marketing for estate agents, just comment them below.