Littledata, 2 Eastbourne Terrace, London (2026)

Name: Littledata
Address: 2 Eastbourne Terrace, London, W26LG, GB
Telephone: +442080502081

Empower your team with proven tracking for GA4, CAPI, TikTok, Klaviyo to accelerate growth. Top DTC brands that rely on Littledata optimize their marketing channels and track more revenue. Littledata works connects with tools to empower your team to use customer data with Google Analytics 4 (GA4), Google Ads, Facebook Ads, Instagram Ads, TikTok, Pinterest, Klayvio, Recharge, Postscript, Source Med

ium, etc. Supercharge your analytics via client-side and sever-side tracking built by data experts for data experts. Optimize every channel by connecting to Google, Klaviyo, Segment, Meta and more. Empower your team with the first-party data they can use

Target high-value shoppers with clear analytics of customer journey

No more dumb ads with server-side connections like Meta, TikTok, and Pinterest. Power up your Google Analytics 4 (GA4) with enriched ecommerce data for action

13/08/2024

We’re excited to announce a strategic partnership with Tydo to help Shopify merchants unlock the ultimate AI insights, segmentation and reporting.

Data-driven growth is both an art and a science. To continuously exceed targets while keeping costs sustainable, you need the right combination of best-in-class tools to ensure data integrity along with experts who now how to get the most from the data.

We’ve been working with Tydo for awhile now, helping brands like New Era and GHOST achieve remarkable data-driven growth, so it’s especially exciting to be opening up this partnership for all larger Shopify brands looking for best-in-class solutions.

It’s a very natural partnership. Our customers share a desire to use data to increase efficiency and scale sustainably.

Continue reading our blog post to discover the benefits, a special offer for Littledata customers, and how Littledata and Tydo work together seamlessly.

https://blog.littledata.io/2024/08/07/littledata-partners-with-tydo-to-help-brands-10x-growth/

12/08/2024

Imagine doubling your abandoned cart revenue in just 30 days!

UCAN successfully achieved this by implementing Littledata’s Klaviyo Integration, resulting in a remarkable 110% increase in abandoned cart revenue.

CHALLENGE

Abandoned carts are a common challenge for DTC brands, representing missed opportunities for revenue and customer engagement.

UCAN, despite having a robust email marketing strategy, was missing out on significant revenue due to ineffective targeting of abandoned cart emails.

SOLUTION

Littledata’s Klaviyo integration proved to be the perfect solution for UCAN’s challenges, providing:

• Enhanced Identity Resolution: Precise targeting of abandoned cart emails by linking anonymous browsing sessions with opted-in users.

• Real-time Event Tracking: Triggering key events directly from Shopify’s servers ensured timely and relevant abandoned cart emails.

• Seamless Integration with Klaviyo: Smooth implementation with compatible events, eliminating the need for property remapping.

• Increased Audience Size: Littledata’s server-side identity resolution better links opted-in customer profiles to pre-checkout events, increasing audience size without additional marketing spend.

• Product Category Personalization: Littledata trigger splits by category and dynamic hero images in abandoned cart emails tailored to customer interests enhanced personalization and effectiveness.

RESULTS

After 30 days of running the new Littledata-triggered and legacy flows in parallel, UCAN experienced:

• 110% Increase in Abandoned Cart Revenue: Generating an additional $4,400 in one month.

• 43% Higher Revenue per Email Recipient: Personalized campaigns based on enriched data led to a 43% higher revenue per recipient, with $1.75 from Littledata-triggered flows versus $1.22 from legacy flows.

💡 Discover the full strategy behind UCAN’s success and learn how you can replicate it.

https://bit.ly/LittledataUCAN

03/07/2024

We had a brilliant time in Toronto at Pre/ditions & Shopify.Dev last week! 🇨🇦✨

From hosting a roundtable on Shopify Plus Marketing Secrets to engaging in informative talks and meeting industry friends in person for the first time, it was truly an enjoyable experience.

Were you there? What was your favorite moment? 🤔

21/06/2024

It’s been a couple of weeks since Littledata’s Agency Summit in beautiful Barcelona, and we wanted to extend a huge thank you to our sponsors, Rebuy Engine and Dataships.io, and our partners: Charle Agency - Shopify Plus Partner Agency, Magnet Monster, and Atelier Commerce. 💕

We had such an amazing time getting to know everyone. From Wine & Vinegar tasting to a scenic Boat Trip, a fun-filled Quiz Night (shoutout to Natty, Claudiu & Jaz for hosting) 🎉, and closing with a mini-conference featuring an IRL Live with Littledata, where Edward hosted a panel with our agency partners.

Thank you to everyone who joined us and contributed to making this summit a memorable success. Here’s to many more like this in the future! 🥂

18/06/2024

Another brand seeing excellent results from Littledata's Klaviyo integration.

Smith Teamaker, like many Shopify Plus brands we work with, has found it challenging to sustain profitable growth.

They are heavy users of Klaviyo for retention, and by using server-side triggers from Littledata to enhance their existing flows they saw a 95% increase in revenue from browse abandonment flows and a 58% increase in revenue from cart abandonment flows.

Customers were still abandoning.

What changed is how many of those lost customers they could retarget with email.

Using server-side tracking allows Littledata to push in more accurate triggers, and our proprietary identity resolution links more of those events to opted-in profiles in Klaviyo.

29/05/2024

In the blue corner, we have Klaviyo! In the red corner, it’s GA4! 🥊

Join us this Friday as Edward Upton and Wiehan Britz explore the pros and cons of Klaviyo and GA4 Attribution. Discover why combining both could boost your marketing strategy. 🚀

Don’t miss out! Press “Attend” now on LinkedIn to get an event reminder. 📅

https://www.linkedin.com/events/livewithlittledata7183408900140859392/theater/

Address

2 Eastbourne Terrace
London
W26LG

Telephone

+442080502081

Website

https://www.littledata.io/

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