MGS Media

MGS Media We Help Roofers Generate Leads and Convert Sales. Only Pay When People Show Up.

26/06/2023

⚡💪 Fast beats free. Look at what your competitors are doing, cut it in half and you become instantly more valuable. Cut your response times, site visits, quote submissions, and job starts in half. Customers love it when you're quick, especially compared to the competition who takes forever to answer calls or submit quotes.

23/06/2023

3 key metrics to monitor with Facebook ads:

CTR (all) - if it's below 2%, you have a problem with the creative
Link CTR - if it's below 1%, you have a problem with your headline
CVR - if it's less than 10%, you have a problem with the offer.

22/06/2023

🎯 Advantage+ or Manual Placements?

To find the best placement strategy, create two identical ad sets—one with Advantage+ placements and the other with manual placements on Facebook and Instagram feeds only.

Compare key metrics such as Cost Per Lead to identify what performed better for you 📊

21/06/2023

Images worth testing for Facebook ads to increase the number of leads you're getting:

1) literal image e.g. working on garden/complete garden
2) metaphorical e.g. progression/success of landscaping, before and after highlight a feature that shows an inviting relaxation area, such as outdoor lounge, soft lighting, or pergola for shade.
3) ideal outcome e.g. final product, family relaxing in garden

20/06/2023

🚀 Establish trust and provide social proof 🚀 Showcase customer testimonials in your ads to increase your conversion rates!

19/06/2023

Here's the formula for creating a compelling offer for your Facebook ads:

1️⃣ Identify the problem you're solving: Dive deep into your customers' pain points and understand their needs. The better you address their challenges, the more compelling your offer becomes.

2️⃣ Offer a solution that brings immense value: Develop a unique solution that solves your customers' problem.

3️⃣ Demonstrate the value proposition: Highlight the time, money, and effort saved, the transformation achieved, and the impact it will have on their lives.

4️⃣ Establish trust and credibility: Build trust by sharing testimonials, case studies, or success stories from satisfied customers.

5️⃣ Create a sense of urgency: Incorporate limited-time bonuses, exclusive offers, or scarcity elements. Encourage your audience to act now.

16/06/2023

To optimize your Facebook ad campaign, testing is essential. Set a comfortable daily budget while allocating a minimum of £5 per ad set. Test 3-5 ad copies, 2-3 images per ad copy, and 2-3 headlines per ad copy. After 48 hours, analyze performance and deactivate underperforming ads 💥✨

15/06/2023

🔍 Want more leads - try Facebook ads! 🔍

Facebook's algorithm knows who to put your ad in front of. Leave targetting as broad as possible. Only filter location (max radius you can service) and age.

31/03/2023

Offer incentives to customers who refer new business to you or who make repeat purchases. Loyalty programs and discounts can also be effective in increasing customer satisfaction.

30/03/2023

Returning customers are more likely to refer your business to others. By focusing on customer satisfaction and loyalty, you can turn your existing customers into brand ambassadors.

29/03/2023

The cost of acquiring new customers can be a drain on your marketing budget. Instead of constantly chasing new leads, focus on strengthening your relationship with your current customers. This can lead to repeat business, positive reviews, and word-of-mouth referrals.

28/03/2023

A loyalty program is another effective way to retain customers. Offer exclusive rewards, discounts, or freebies to customers who make repeat purchases or refer their friends to your business.

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London

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Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm
Saturday 8am - 6pm
Sunday 10am - 4pm

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