20/11/2020
💭 How do I find out who my target audience is? 💭⠀⠀⠀⠀⠀⠀⠀⠀⠀
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For each and every business, knowing your target audience is one of the most powerful tools you can wield for the future success of your brand. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But Allude, everyone's target audience is so different, how do I even know who mine is? Don't panic, here are a few easy steps you can take to find out!✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Step 1) Describe your dream customer - What's their age? Income? Gender? Profession? Where do they live and shop?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Step 2) What do your dream customers value? - Sustainability? Personalisation? Shopping local? What else?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Step 3) Name your dream customer and write a short summary of who they are and what they're looking for.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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These are the 3 steps we take at Allude Agency for each and every one of our branding clients before even starting their designs, knowing your dream customer and working towards gaining more of them. A method to not only grow, but to make sure you fall back in love with your business!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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For any more tips and tricks, or other marketing and PR enquiries - slide into our DM’s or drop us an email ~ [email protected], we’d love to chat 💭 😌