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đź’­ Moving from the Armed Forces into civilian work often raises big questions about what comes next.Recently, our Head of...
02/02/2026

đź’­ Moving from the Armed Forces into civilian work often raises big questions about what comes next.

Recently, our Head of Inclusion, Lindsay MacDuff spent time with students at talking about life after service. What stood out wasn’t just interest in one career path, but curiosity about how creative organisations actually work and what makes a career sustainable after service.

It’s a reminder that retraining isn’t only about new skills. Clarity, guidance and confidence matter too.

We share more on this across our blogs, worth a look if you’re navigating what comes next. Check out the link in our bio.

đź“Ł New Research & InsightOur latest report on audience understanding and defence communication across Europe is now avail...
27/01/2026

đź“Ł New Research & Insight

Our latest report on audience understanding and defence communication across Europe is now available.

Access the full report in our bio.

✨ Pause. Reflect. Reset.Good conversations, great people, excellent brownies.2026, we’re ready.Whether it’s to get to kn...
21/01/2026

✨ Pause. Reflect. Reset.

Good conversations, great people, excellent brownies.

2026, we’re ready.

Whether it’s to get to know you, or to pick things up from where we last worked together, feel free to get in touch.

📣 We’re pleased to welcome Caroline Robbins, who joins today as our new Head of Content.We previously worked with Carol...
19/01/2026

📣 We’re pleased to welcome Caroline Robbins, who joins today as our new Head of Content.

We previously worked with Caroline during her time in government as part of the National Security Communications Team.

She brings strong strategic communications experience, a passion for good content, and a deep understanding of UK government. Caroline will play a key role in shaping our content work across the agency.

Outside of work, Caroline enjoys rugby, photography, and spending time with her family, often alongside a house renovation project.

Welcome to the team, Caroline.

🌍 Europe isn’t one audience.Support for varies widely from country to country, yet communications are often designed as...
13/01/2026

🌍 Europe isn’t one audience.

Support for varies widely from country to country, yet communications are often designed as if it doesn’t.

Our latest Research & Insight report looks at what these differences mean in practice, and why audience understanding matters before any message is written.

đź”— Access the full report here: https://forms.office.com/e/CMydYzGTDy

🌍 Europe isn’t one audience.Support for varies widely from country to country, yet communications are often designed as...
13/01/2026

🌍 Europe isn’t one audience.

Support for varies widely from country to country, yet communications are often designed as if it doesn’t.

Our latest Research & Insight report looks at what these differences mean in practice, and why audience understanding matters before any message is written.

đź”— Access the full report via the link in bio.

👀 Looking to break into the creative industries, or know someone who is?We’re hiring a Production Coordinator to support...
08/01/2026

đź‘€ Looking to break into the creative industries, or know someone who is?

We’re hiring a Production Coordinator to support our creative work and help keep projects moving behind the scenes.

đź“Ł If this sounds like you, or someone you know, feel free to tag or share.

🎙️ An end-of-year moment for The Culture Colonel.In 2025, the podcast reached new listeners across the UK and beyond, sp...
29/12/2025

🎙️ An end-of-year moment for The Culture Colonel.

In 2025, the podcast reached new listeners across the UK and beyond, sparking thoughtful conversations and tackling issues that genuinely affect people’s lives.

A huge thank you to everyone who’s tuned in, shared an episode, or been part of the journey so far, including our very own Culture Colonel, Lindsay MacDuff.

One of this year’s most listened-to episodes featured Francesca Crowsley - Allen and Kim W, sharing their work through the Naval Servicewomen’s Network and the role it plays in driving cultural change.

Across two seasons, there are now 34 episodes ready to listen to, plenty to dip into or binge over the break.

You can find wherever you get your podcasts.

✨ Here’s to what’s next.

💬 If you’ve been listening, we’d love to know, when do you usually catch your podcasts, or is there an episode that’s stuck with you?

✨ Season’s greetings from all of us at BFBS Creative.As we head towards the end of the year, we wanted to say thank you ...
22/12/2025

✨ Season’s greetings from all of us at BFBS Creative.

As we head towards the end of the year, we wanted to say thank you to everyone we’ve worked with, collaborated with, or connected with over the past year.

Whether you’re celebrating, spending time with loved ones, or simply enjoying a quieter few days, we hope the next few days bring some time to enjoy the things that matter to you.

17/12/2025

🌍 “Europe” isn’t one audience. And it never has been.

Support for NATO sits at 87% in Denmark. In Spain, it’s closer to 53%.

That’s not variation. That’s two completely different starting points.

🙌🏽 This is where Research & Insight make the difference.

If you’ve ever rolled out the same message across multiple countries and hoped for the best, especially when things are moving fast, this will feel familiar.

In this short video, Tom talks about why audience understanding matters, and how recognising real differences changes the way you design communications.

đź”— The report is linked. below, let us know what you think.
https://forms.office.com/e/CMydYzGTDy

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