03/07/2026
Even baking days need a good .
As part of Bostik’s wider Blu Tack® campaign, this advert was created to show how the original reusable adhesive can support everyday family moments in a simple and relatable way.
The aim was to highlight Blu Tack® as a useful little problem-solver around the home — helping with small creative fixes when life gets busy, messy or a little bit chaotic.
Through visual storytelling, the campaign shows how Blu Tack® can naturally become part of everyday routines, from family activities to quick home solutions.
Credits
Client: Bostik Blu Tack®
Campaign: from Blu Tack®
Production Company: Square Elephant Productions
Director:
Senior Producers:
Producer: Martin Andrews
Director of Photography:
Production Manager:
production Designer:
1st Assistant Director:
2nd Assistant Director:
Art Director: Ed Lidster
Art Assistant:
Costume Stylist: Emily Pond
Hair & Makeup: &
1st AC: .ernesttu
Gaffer:
Lighting Team: , , David Moga, Peter Burek
Sound:
BTS:
Runners: Ishaan Punde, Jonathan Griffiths,
Cast: , .mactav, Kitty Moore
Produced by Square Elephant Productions.
https://squareelephant.co.uk/project/bluhacks-from-blu-tack-2025-tvc-campaign/
ReusableAdhesive TVAdvert AdvertisingCampaign CommercialProduction VideoProductionLondon BrandedContent FamilyAdvertising SocialMediaAdvert LondonProductionCompany SquareElephantProductions