30/07/2024
The UEFA EURO 2024 ended two weeks ago and it's starting to feel like a distant memory! π Though the excitement of the tournament has long gone, at Antiblanks we're still excited about the wins we achieved in our run & scale efforts to increase key metrics in the Euro Edition of the Football for Forests iOS and Android mobile apps. Working closely with the Football for Forests team ahead of the event, and with their marketing team to increase downloads during the tournament, Antiblanks applied our solid understanding of the product's users to introduce retention mechanisms, and utilised funnel analysis in Google Analytics to incrementally increase returning users by around 3x during the duration of the tournament. Game on! π― Come visit us to find out more about our Maintenance, Run & Scale product and see how we can increase key conversions and metrics in your website or mobile app https://antiblanks.com/solutions/maintenance-run-and-scale π₯