24/09/2021
The anticipation is part of the journey, maybe even better than the big day itself.
The brilliant team over at our Amsterdam headquarters were in charge of every element including the creative concept, production, shooting, final creative development, copy, social strategy and roll out.
This campaign went live in 13 countries with 9 custom videos and multiple Jersey giveaways.
Our team worked together in organising shoots for 8 different locations, with 12 unique talent across 3 shoot days in Amsterdam, all while maintaining a universal aesthetic, so it could be localised in our 13 markets.
The key takeaway here is organisation, communication and creative thinking. Our team were constantly finding the balance between getting all the right shots and prioritising the best quality creative.