04/05/2018
'Attentional Bias' in business and life.... a bad ass and a
This bias has not only screwed up many companies in the decision making process but it has actually killed people. Let me explain.
This fallacy forces people to side with a decision which fits with their recurring thought at the time whilst ignoring other alternatives.
and especially tend to fall in to this trap often due to their inability to detach their findings/observations/research from their own biased thoughts and opinions they agree with.
Smokers for example (like popeye) will unconsciously seek and relate positive outcomes to pipes and other smoking related cues, tell them smoking kills and they won't listen and at times belive you 😔