21/07/2026
New Instagram features every brand should know about 👀
Instagram is rolling out new ways for businesses and creators to control how their content looks, reads and encourages conversation.
In this carousel:
📌 Add different captions to individual carousel slides
📐 Publish native 3:4 photos without awkward cropping
📸 Add photos directly to post comments
🧩 Reorder posts across your profile grid
Used properly, these features can help you explain products and services more clearly, tell stronger stories, collect visual feedback and create a more considered Instagram profile.
Which update would be most useful for your business: 1, 2, 3 or 4? Tell us in the comments.
Save this post for your next content planning session and share it with whoever manages your social media.
DM us to chat about how these new Instagram features could help your brand reach more of the right people, increase engagement and generate more enquiries.
