Merkle UK

24/04/2023

Looking to take your Amazon Ad campaigns to the next level?

Check out Amazon Ads' upcoming webinars, where award-winning partners share their insights and strategies for creating successful Amazon Ad campaigns.

Whether you're focused on brand building, innovation, scaled technology, or performance growth, these partners have a wealth of knowledge to share.

- April 25th at 3 - 5 pm BST

Click here for more: http://ow.ly/2e4q50NMO5P

21/04/2023

At Merkle, we are committed to achieving gender balance across all senior leadership roles. That's why we are proud to sponsor and attend WeAreTechWomen's One Tech World Virtual Conference on the 27th of April, which brings together 3,000 women globally from a wide range of multi-industry companies.

With talks covering various topics, you can learn from industry experts and engage in chat rooms, visit virtual exhibition stands, competitions, networking and more.

Join us and be a part of the future of tech!

20/04/2023

Looking for insights on how to improve your customer experience strategy?

In this event, Steven Fung from Amazon Web Services (AWS) and Merkle’s Lee Fitzhugh will share key trends in customer experience and how AI can help drive customer acquisition and loyalty.

They will also be joined by Tommy Lynch from London North Eastern Railway and explore how they transformed the UK rail experience using the power of technology.

Don't miss out on gaining valuable insights and learning how to become truly customer-centric in your approach.

Register now and join us on the 27th of April! http://ow.ly/XJuE50NB6uc

20/04/2023

We are excited to share that Richard Shotton, bestselling author of The Choice Factory, will join us at our upcoming event on the 10th of May!

Richard will share his expertise in applying behavioural science to marketing and reveal fascinating insights into how the human mind makes decisions.

Register here and join us! http://ow.ly/PO9X50NMTRb

When: 12:30-18:30, 10th May
Where: InterContinental Park Lane, London

18/04/2023

Looking for insights into the latest social media trend of -influencing and its impact on social commerce?

Check out our latest blog, which explores how TikTok creators use their influence to recommend alternative products and promote mindful consumption. Discover how brands can adapt their influencer strategies to stay relevant and authentic in today's market.

Read more here: http://ow.ly/8f9n50NIb4m

TikTok is a major driver of new social commerce sales and creators have become a mainstay in brands’ social commerce strategies, particularly those targeting Gen Z and Millennials. TikTok’s latest viral trend of ‘de-influencing’ continues to demonstrate the power of influencers in shaping pu...

14/04/2023

Looking to boost for your brand in the face of economic challenges? Check out our latest blog.

Learn about the importance of understanding customer wants and providing good service and ethical values, as well as the role of incentives and personalised loyalty programs. With insights from our 2022 Customer Expectations Report, it offers insights to marketers looking to build long-term customer relationships.

Read more here: http://ow.ly/af6U50NI5gi

As we continue to endure a challenging economic climate, brands continue to navigate how best to respond, and where to focus their attention for ensuring long-term growth. In Dentsu’s Now and Next of Customer Experience, Azlan Raj explains that the concept of loyalty is one of the first things tha...

13/04/2023

Is your experience strategy helping you master identity & insights? Reimagine your and with Merkle’s 2023 Imperatives:

2023 CX IMPERATIVES Scaling-Up: Designing Tomorrow’s Experiences Today DOWNLOAD REPORT   2023 CUSTOMER EXPERIENCE IMPERATIVES To meet the expectations of today’s consumers, you need to start asking the big questions. How do you want your customers to feel? How can you make their lives better? A...

11/04/2023

Looking for insights on the future of web browsers and the impact of AI on technology?

Merkle’s Billy Hanna predicts that large language models like ChatGPT will trigger a decline in the use of browsers and usher in new ways of interacting with technology.

What does this mean for digital services and brands? Read on to find out: http://ow.ly/Iz6Y50NG1ab

Ever since I began working in the digital industry, the web browser has delivered the outcome for much of my endeavours. Websites; static and authenticated. PWAs, SPAs, content delivery and APIs. Web browser technology is so ubiquitous, most people use it without thinking about it. Today's browsers....

10/04/2023

Is your experience strategy helping you master identity & insights? Reimagine your & with ’s 2023 Imperatives: