ABOUT US
Selfhood brings a creative, forward-thinking philosophy to build digital brand identities that challenge what we know - and what we think we know - in bringing brands to life. As we’re not afraid to lean in, ask questions and take a hands-on approach, we’re able to maintain strong relationships and build long-lasting rapport. We’re a fierce, capable and independent agency attentive to de
tail, with an honest attitude and cutthroat design. BRANDING
We challenge the major players in our space when it comes to understanding how people connect with brands. Through each interpretation we think of the bigger picture to pinpoint an emotional connection between your brand and its target audience. We recognise the relationship between brand identity and the theory of self-actualisation which, in itself, is pivotal to successful brand awareness. A strong brand goes far beyond its visual logo or business name – it's a series of associations that a consumer has with a particular product, and exceptional brand identity can create an emotional relationship of trust, credibility and quality that carries immense power. A well-built website must be versatile, engaging but most importantly, it should be manipulated like an extension of your users’ consciousness. The common thread through all of our web work is a unique balance of predicting user behavioural patterns whilst subliminally presenting a message that’s in tune with the brand. By having the ideal balance of user interface design, user experience and original aesthetics we create an experience which leaves the consumer with a positive, durable bond to a brand. SOCIAL MEDIA MARKETING
Social media is suffering from a deluge of dull content overload, and one can easily be prone to skimming through the home feed with zombie-like instincts. However, we aim to produce emotionally invoked content that you’ll stop scrolling for. We’re bold and “good enough” isn’t an option. We strive to create, provoke and engage. INFLUENCER MARKETING
While someone with a massive social media reach may expose your brand to their followers, if they’re not a snug and contextual fit, their post would be moot as far as driving awareness. Hence we see it crucial to identify and connect the ideal brand ambassadors. Using our burgeoning database of influencers alongside our insight, taste and knowledge of the current market, we can match brand and influencer in a harmonious partnership aimed to endure far longer than just one campaign.
