23red - Integrated Creative Communications Agency

14/10/2022

What an addition to the trophy cabinet! Highly Commended award for the Competition and Markets Authority Rip Off Tip Off campaign at last night’s PRWeek UK Awards – in the category of ‘Best use of Planning, Strategy and Evaluation’. Go team CMA!

13/10/2022

Our rescheduled charity marathon walk for Kazzum Arts takes place tomorrow... Meaning there's still time to donate!

Kazzum Arts provides creative opportunities for young people who have been impacted by adverse childhood experiences. Here’s where you can donate:
🔗 https://www.justgiving.com/fundraising/marathonwalkkazzum

Help 23red fundraising raise money to support Kazzum Arts

10/10/2022

For Black History Month at 23red we’re kicking off a media swap at the agency to build on last year’s book swap.

It’s an opportunity to share, celebrate and understand the impact of Black heritage and culture, urging people to dig deeper, look closer and think bigger.

Here are a few of our book recommendations to get you started. Leave your recommendations of books, podcasts, films or TV shows in the comments below too. 👇

10/10/2022

Our PR client BACP features in today’s Metro with their recent report findings on the decline of mental health in the UK: https://metro.co.uk/2022/10/10/therapists-working-overcapacity-as-cost-of-living-debt-plunges-patients-into-depression-17524453/

On they are urging people to prioritise their mental wellbeing and seek professional support where needed – our recent campaign video offers an introduction to therapy and how it can help: https://www.youtube.com/watch?v=3lOKEMYg8Jc

Our Therapy talks film aims to help you understand what therapy is, address some of the myths that surround it and explain how to find a registered therapist...

09/09/2022

We are deeply saddened to learn of the passing of Queen Elizabeth II. Our thoughts and condolences are with the Royal Family during this difficult time. Rest in Peace, Your Majesty.

31/08/2022

When it comes to doing good at 23red we don’t just talk the talk, we walk the walk. Very literally on this occasion…

23redders are walking a marathon route across London to raise money for our charity partner Kazzum Arts
Here’s where you can donate: https://www.justgiving.com/fundraising/marathonwalkkazzum

13/05/2022

As we love a little bit of healthy competition at 23red, we've teamed up with GoJoe fitness app this month for some team challenges! For week we're raising awareness of the loneliness theme and organising 2 group workout slots, so that even if we're exercising on our own, we're not alone. We'll be sharing messages and selfies in the app on Saturday at 9.30am to support and encourage each other to get out and about for that walk / run / cycle or swim!

25/04/2022

You can catch up on what was discussed at the Worldwide Partners, Inc. conference in Las Vegas in this Campaign article. Independent agencies from around the world gathered to discuss the strong position that independent agencies will continue to have in the future, including our CEO Jane Asscher:

“Having confidence in being a specialist is a brilliant way for us to shine as an independent agency. To be non-apologetic about working and collaborating with partners is critical in how independent agency networks work. During the pandemic we showed how nimble and agile we are and how effective we are in competing against network agencies.”

What is the current state of independent agencies, what and where is the growth potential – and how can you capture that? Indie leaders from around the world were optimistic that ‘this is our moment’ when they gathered at the recent Worldwide Partners, Inc. (WPI) conference in Las Vegas to dis...

20/04/2022

Tune into 'The Independent Voice' podcast to hear our CEO Jane Asscher on all things purpose, behaviour change and being a woman in the ever-changing agency world. Thank you to Worldwide Partners, Inc. for hosting! You can listen here: https://www.agencydealmasters.com/episode/jane-asscher-on-how-to-change-human-behaviour/

14/04/2022

Here’s how our Brighter Journeys campaign took shape 🌸⬇️

We worked with The Poetry Project to develop a series of nature-inspired poems, printed on seeded leaflets for passengers to plant at home, as well as being used across stations to raise a smile.

The activity was promoted through track-side posters, OOH, social media, and a partnership with Metro newspaper.

We captured it in a beautiful film too with spoken word artist Terrell Lewis.