We deliver amazing creative solutions that actually work, using robust insights and credible strategy How do we do this?
Unlike most marketing agencies, we don’t just strive to deliver great creative, our goal is always to deliver great creative that actually works. Because all of our creative work is based on a robust strategic platform that delivers a credible blueprint for future success. This means we create graphical assets, marketing collateral and advertising campaigns that appeal to your target audience at e
very stage in their journey. Please get in touch if you’d like to work with an ethical and efficient marketing agency. We’re dedicated to improving standards, lowering waste and optimising outcomes.
08/08/2025
Our latest blog article introduces how AI can support marketing at every stage in the process. There is understandably a lot of mostly unspoken concern about what AI means for our future as a species - economic, dystopian and existential - but the truth is, whether we like it or not, AI is going to transform the way that all areas of marketing are delivered - not just when it comes to content (blogs, videos and photos) but also strategically, creatively and executionally across the board, from A to Z and everywhere in between. Used well, AI is a tool that can help skilled humans to deliver great outcomes more quickly and at a lower cost than traditional methods. There is still a place for entirely human endeavours at every stage in the marketing lifecycle; it's just a matter of choice that clients will need to make based on personal preference and budgetary considerations for each stage in the process.
Discover how to use AI across the entire marketing journey to boost efficiency, enhance creativity, and drive better results—no matter your business size.
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A big agency experience without the big agency price tag.
Many thanks for your interest in Abacus Marketing. As the owner of the business, it’s my job to make sure we always deliver on our pledge to provide clients with a big agency experience without the big agency price tag. I once overheard someone say it was impossible to offer all three desires - great quality, great service and great value - at the same time. I disagree. Why? Because we’ve found a way to do so.
The business very much reflects my own personal ethics and values; from working with integrity and treating everyone with respect, to making sure we all enjoy the journey along the way – that means not just clients, but also internally too – employees, partners, associates and suppliers. My motto is that I like to treat everyone I meet with the same respect with which I would like them to treat me.
Abacus is more than just a business; it provides passion and purpose to my working day. In fact, I initially set up the business back in 2010 because I wanted to work in a place where I knew I could always guarantee the highest possible standards and deliver the best possible results. I also wanted to deliver good value for money too, based on a fair and transparent approach to financial matters.
I’m still very much hands on. In fact, I’m responsible for heading up anything to do with the delivery of marketing consultancy, including the creation of marketing plans, marketing strategies and strategic brand propositions – also, I’m the primary point of contact for ongoing account management to ensure high quality work and premium service is delivered at all times.
A great pleasure of mine is working with small business owners, helping them to improve the way they market their businesses to potential customers. I’ve often felt that ambitious SMEs and funded start-up enterprises aren’t always given the best advice, so I wanted to create an environment where they would be genuinely nurtured through the entire marketing planning process.
However, I still enjoy the buzz of working with corporate giants too – in fact, the first client on our books was a division of Bloomberg. It’s great to put our value proposition to the test against some of the best marketing agencies London has to offer. We always seem to get challenged to deliver something out of the ordinary too. I love the satisfaction one gets by solving a complex task.
What’s Abacus in a nutshell? A creative and strategic hub. A one-stop-shop where you’ll get all your marketing support delivered under the same roof by easy-to-work-with experts. A value-for-money marketing agency, where clients get treated like royalty. If Carlsberg did marketing agencies, they’d probably look like a bit like Abacus…
Whether our clients come from blue-chip organisations like Canon, Bloomberg and Kuehne + Nagel, or are ambitious start-ups and SMEs like Eva, Verita and The Lovely Clinic, I want them all to receive exactly the same treatment from our high calibre team of marketing and creative experts – that means we have to deliver great quality work, great customer service and great value for money.
I hope you enjoy your visit to our website, and that it provides you with all the information you need. If you have any questions or concerns, please don’t hesitate to contact me, and I will do my utmost to address them. We look forward to hearing from you if you would like to meet up for a chat to find out more or to discuss a brief.
Stephen Taylor-Brown, Managing Director, Abacus Marketing
Marketing agency in London
Looking for a marketing agency in London? Please get in touch if you would like to find out more about who we are and how we can help. We offer a two-hour marketing consultation without cost or obligation at a venue of your choice to discuss any marketing challenges you are facing.
