Gen Plus Group

Gen Plus Group We are GEN PLUS Group. Your One-Stop Shop for Holistic Brand Storytelling.

A global independent group of agencies, delivering meaningful impact to brands, businesses, and people, through holistic communications, driven by the ‘Power of GEN Plus’.

DZRT : “CUT” Smoke Free Kingdom Film
20/02/2026

DZRT : “CUT” Smoke Free Kingdom Film

20/02/2026

Some words are ordinary.
Until they change everything.

For DZRT, this Ramadan, we built a campaign supporting the ambition of a Smoke-Free Kingdom, anchored around one simple word: “cut.”

Through familiar, light-hearted moments, the meaning shifts from everyday interruptions to the one decision that truly matters: cutting ci******es for good.

A small word.
A powerful act.

Cut it. Make it a habit.

Production:
Creative:
Client:

DZRT : “Cut” Smoke-Free Kingdom Film
20/02/2026

DZRT : “Cut” Smoke-Free Kingdom Film

02/01/2026

New year. Same drive. Bigger ambitions.

Here’s to ideas that move faster, partnerships that grow stronger, and work that actually makes noise.

Happy New Year from all of us at Gen Plus Group ✨

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