14/08/2025
Big news from Meta: Advantage+ AI isn’t just an option anymore, it’s the default. 👀
This means AI is taking the driver’s seat on campaign targeting, placements, and budget. So where does that leave us marketers?
It means our strategic inputs are more important than ever! The new keys to the kingdom are strong creative, clean data, and clear objectives.
Check out the carousel to see the full breakdown and what it means for your campaigns.
It’s an evolution, and we’re here for it, as long as we remember that human expertise + AI is the real power combo. What’s your take on the changes? 🦾
