Ela house studio

Ela house studio Johanna | brand designer
Creating thoughtful brand stories for passionate businesses
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What if I just need a simple logo? – When designing “simple” doesn’t mean easy, a brand identity is always created with ...
25/04/2022

What if I just need a simple logo? – When designing “simple” doesn’t mean easy, a brand identity is always created with intention. It reflects your values and connects with your audience.

It may look effortless (that’s the goal!) but it was done with a lot of effort. ♡

Here is a bit more about The Works’ brand identity. It’s all about the details. 😍😍

5 Simple things you can do to create your brand! — If you’re about to start your own business and you don’t have the bud...
16/03/2022

5 Simple things you can do to create your brand! — If you’re about to start your own business and you don’t have the budget to invest in branding.

1. Pick a font for your logo. Do not start by going to Canva, go to creativemarket.com and buy a font that represents you and your business. Then go to Canva.com install your font and create your logo.

2. Select two fonts to use for headings, subheadings and body text.

3. Pick 3-5 colours for your colour palette. Think about the look and feel you want to create for your audience.

4. STAY CONSISTENT. Don’t use other fonts or colours, you will lose your identity, confuse your audience and people won’t be able to recognise you.

5. Remember to keep it simple. Less is more. (at least until you hire a brand designer 😊)

When you are ready, invest in a professional that can help you create a brand identity that is aligned with your values, personality and attracts your dream clients! ♡

Black & white patterns – Up close with this bold, fun, modern brand we created for an Interior design studio. 🤍 ...
22/02/2022

Black & white patterns – Up close with this bold, fun, modern brand we created for an Interior design studio. 🤍

This is so true! I used to send out a presentation and after not receiving feedback right away I will doubt myself. Look...
10/02/2022

This is so true! I used to send out a presentation and after not receiving feedback right away I will doubt myself. Look back at it and analyze what I could I’ve done better.

It always starts with excitement. Then we wait… and we wait 😑 until finally a super positive response!

So, why did I doubt myself? 🤦🏻‍♀️ I don’t do it anymore. I either keep myself busy or have a little design break.✨

If you’re proud of what you’ve sent out to your client you should TRUST YOURSELF. 🤍 And if you didn’t get right the first time, that’s OK too!

For me creating a brand identity is a collaboration between the designer and the client. Because nobody knows the business better than the client!

So trust yourself and your skills. Remember that business owners can be very busy as we all are and they can’t reply to your email right away (it’s nice when they do though!)😄. My suggestion — give them a date when the feedback is due so the project keeps moving.

Tag or share with a friend — someone might need to hear this today ♡

Sneak peek to a very exciting project I worked on a few weeks ago.✨Love creating custom illustrations to tell a brand’s ...
02/02/2022

Sneak peek to a very exciting project I worked on a few weeks ago.✨

Love creating custom illustrations to tell a brand’s story. Which products would you use these icons for?😍

Where do you get inspiration from? Short answer – my amazing clients. ♡My goal is always to design an identity that rep...
21/01/2022

Where do you get inspiration from?
Short answer – my amazing clients. ♡

My goal is always to design an identity that represents you and your business — A brand that aligns with your values and quality of work while making a deeper connection with your audience.

Claire’s vision was to achieve a brand that’s timeless, sophisticated and traditional with a modern twist. And we did just that!😍 I’m in love with the results.✨

Brand identity by 🙋🏻‍♀️
Interior design by the talented .totman.designs

A sneak peek of a ‘One Day Studio’ brand identity. Can’t wait to show you the complete brand, it’s elegant and classic w...
12/01/2022

A sneak peek of a ‘One Day Studio’ brand identity. Can’t wait to show you the complete brand, it’s elegant and classic with a modern twist. ♡✨

I’m in love with all the minimalist hand-drawn elements that went into creating brand. ♡Here is a sneak peek 👀✨
23/10/2021

I’m in love with all the minimalist hand-drawn elements that went into creating brand. ♡

Here is a sneak peek 👀✨

On this logo/brand is all about minimalist, elegant, modern.🤍 Branding takes you to a difference place, all the details ...
30/08/2020

On this logo/brand is all about minimalist, elegant, modern.🤍

Branding takes you to a difference place, all the details are carefully thought out to create an experience✨.

Designing a brand is a long process, involves research, a lot of trial and error until you find the right fonts and elements to balance out the design.

Sometimes people think it’s easy to find a simple font but actually it can be the hardest, there are millions of them and they all have small details on each letter that makes a big difference when using them on different names, so if you are perfectionist like me, you take your time to find the best option you can!😊

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07475041616

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