Elefant Digital

06/10/2017

Have a great weekend ;)

05/10/2017

Have you seen the new Instagram feature? Now you can Poll your audience!
- What do you think about it?

25/09/2017

Fail to plan, plan to fail! Having a proper digital strategy is critical to ones online success 🌟
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A strategic plan + consistency can truly springboard your business into new heights. Unfortunately most businesses fail to have both. They have no guidance nor are they consistent. So, where do you start ⁉️ -
A great place to start is by understanding your funnel. The digital funnel (pictured) is your process, your plan, your bread and butter...literally! It helps you to understand what is required at each stage of the online process. Though more intricate in nature, a snapshot follows: 💥
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1: Plan - What content will you be pushing out? where and to whom? What medium will you use? How often? ✏️
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2: Reach - how will you get to your audience? Social media? PPC? Facebook Ads? 👋🏼
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3: Act - when you reach your audience how will you communicate with them and get them to your website or landing page? Do you have what it take to get their attention? 🗣
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4: Convert - once you have a prospect, how will you get them to take action? Is this through email marketing? 👔
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5: Engage - make sure you treat your customer right, as it's cheaper to keep one than finding a new one! Happy customers talk. So make them happy! 😃
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Comment below on how you find your customers! 💡

25/09/2017

DID YOU KNOW? 🤷🏻‍♂️
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This is why it's super important for companies to use Micro-Influencers! Their audience trusts them with the recommendations they make 💡

25/09/2017

A/B TEST: constantly. 👨🏻‍💻
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This is when you test 2 different versions of the same thing to see which one performs better 🥇
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You should be doing this constantly if you have a business. Even if just just want to grow your personal brand. Always be testing things out. Just because something works one way doesn't mean another way may not work better 💎
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Businesses are afraid to test out new things. However without doing that they're in danger of falling behind competitors and becoming stagnant 🙅🏻‍♂️
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It takes some patience and time to split test but it's always worth it in the end! ✨

15/09/2017

15/09/2017

Everyone has needs and wants. But what does this mean in the context of business⁉️
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People often misunderstand what they want versus what they actually need. Some business owners will say:
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they want more customers
they want more engagement
they want more content
they want more brand awareness
they want ROI
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What they don't understand, however, is that to attain the desired results you need the right tools, for example:
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They want more engagment - what they really need is a sound strategic social media plan that when built upon helps to drive more engagement.
Of course there's more to it, such as content, the use of individual platforms, influencers, incentives etc. 🎭
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They want more content. Great! What they really need is the right content plan across various channels to understand what content they should push out and where. It comes down to gear, creativity, their brand, their positioning and perceptions amongst others. ✏️
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They want brand awareness - What they really need is website and a consistent social presence. 🗣
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They want ROI and more customers- What they need is a sales funnel, and a process which integrates methods, such as email marketing and tools that faciliate the sales process from beginning to end, all in conjunction with activity mentioned above and more! 💰
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Every business has different wants, but understanding what they really need is more important. What do you really need?

02/09/2017

Hey all, we're Elefant Digital!
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We're a Social Media Marketing Agency based in London! Our team consists of many talented individuals.
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We do a few different things, such as content creation; media planning and advertising; social media management; influencer marketing etc. We're extremely passionate about what we do and would love to help you out!