Unruly

18/04/2022

Join us at d3con next week where Erhard Neumann, along with an exciting panel of industry experts, will be discussing The Potential for Advertisers in the CTV Business!

29/03/2022

B&T and .co teamed up for an essential new survey about CTV, and the results are in! In this three-part series, we’re bringing you a platform of shared knowledge to explore the opportunities of CTV advertising and its creative potential.

Be sure to check out the first edition of this insightful study, and learn how to effectively utilise creative and data for your CTV campaigns! https://bit.ly/3JMJNJh

28/03/2022

What is the role of TV in helping brands boost digital commerce and services on the road to Digital Australia? Catch us at Mediatel's The Future of TV Advertising Sydney where our VP International Media Business Development, Grant Bingham will be speaking on a panel alongside Nicole Smart Optus ), Lucinda Barlow(Uber), Liana Dubois(Channel 9), and Sian Whitnall(OMD Australia)!

Get your tickets today: https://bit.ly/3qH5P8M

17/03/2022

What lies ahead in 2022?
Lee Smith, MD of SEA at Unruly, foresees the continual growth of CTV, the evolution of contextual targetting, and the comeback of creative! Read all about it at WARC:

The explosive growth of Connected TV or CTV adspend is attracting new players and Unruly’s Lee Smith looks at how this will impact the issues of content, services and technology for the platform.

08/03/2022

Good morning Gold Coast! Our MD of AUNZ, David Haddad, takes the stage today at iMedia MMS, where he'll be demonstrating how advertisers are benefiting from creative innovation across big and small screens and driving both business growth and more meaningful customer engagement!

03/03/2022

Happening today! Catch our Director of Programmatic Sales, Jennifer Stokes, at Programmatic Summit Sydney - where she'll be talking about the importance of creative in today's programmatic landscape.

Ashton Media

22/02/2022

Two extraordinary Unrulies have been shortlisted for B&T's 30 Under 30, widely regarded as the leading showcase for the brightest young talent working across marketing communications. Show them your support by voting here: https://www.surveymonkey.com/r/Z7BWCFV

31/01/2022

We wish everyone a prosperous new year of the Tiger!🐯

12/01/2022

ACR data has its limitations when accessed only through walled gardens–disparate data sets lead to audience duplication and fragmented measurement. But, when activated across the open web at scale like we're able to do through our partnership with VIDAA , advertisers are able to solve for these challenges. Steven Sottile weighs in on how.

Steve Sottile, Chief Revenue Officer, Unruly In the U.S. alone, the collective number of hours spent watching television in 2021 was 59.3 billion. It’s a

06/12/2021

Connected TV (CTV) enables advertisers to create interactive and response-driven campaigns, says Alex Khan, Unruly’s Group MD, International - VideoWeek

Connected TV (CTV) enables advertisers to create interactive and response-driven campaigns, says Alex Khan, Unruly's Group MD, International. Khan gives the example of QR codes as something advertisers can use on CTV to drive responses. In this interview, Khan also discusses how what he terms "advan...

06/12/2021

Unruly's Alex Khan on "App Tracking Protection", CTV, and the Future of Broadcast TV - ExchangeWire

Unruly's Alex Khan joins The MadTech Podcast to discuss DuckDuckGo's App Tracking Protection, CTV, and the future of broadcast TV.

01/12/2021

Our resident product marketing expert, Vanessa Nguyen, weighs in on how the power of CTV/OTT content targeting will impact the future of advanced TV.

https://unruly.co/blog/article/2021/12/01/a-look-at-content-level-targeting-the-next-generation-of-contextual-advertising