11/06/2026
This campaign generated millions of views across social media and received widespread coverage across marketing, advertising and news publications around the world.
Back in 2022, we filmed and produced this viral video for .
Using a carefully engineered billboard, sunlight and the surrounding environment, the installation revealed Corona's iconic bottle silhouette for just a short window at sunset each day.
A brilliant example of how a simple idea can create global attention when executed well.