iResearch Services

iResearch Services We are a marketing first agency specialized in B2B insights-led campaigns with thought leadership co

We have been providing services to global market research & consulting firms on a partnership model assuring our clients that iResearch Services is a partner who provides unmatched value proposition in their research exercises – across the research value chain. With multi-geography language resource skills we have a strong foothold on data collection through a mix of quantitative and qualitative a

pproach. iResearch Services is endorsed by entrepreneurs having background covering business units in areas of Information Technology, Manufacturing, Distribution, Sales & Marketing and Trading with a combined annual revenues exceeding USD 200 MN. One of our group companies is also listed on national stock exchanges in India.

10/09/2025

How many growth opportunities are hiding in the conversations your team isn’t having?

For CMOs, the pressure to prove ROI often reduces thought leadership to clicks and leads. But the real value lies deeper:
👉 The relationships you’re not yet building
👉 The influence your brand isn’t yet claiming

In this conversation, Monica Rowe, CMO of CARE, reveals how a mindset shift can uncover the true ROI story of thought leadership, one that resonates beyond the marketing dashboard and into the boardroom.

🎥 Hear Monica’s perspective and rethink what ROI really means for B2B leaders.

What does award-winning thought leadership look like in 2025? These five campaigns set the benchmark — combining credibi...
13/06/2025

What does award-winning thought leadership look like in 2025?

These five campaigns set the benchmark — combining credibility, clarity, and measurable business impact to influence brand perception, drive revenue, shift policy, and lead global conversations.

We’re proud to announce the winners of the TLFT 2025 Awards, selected by an expert panel of industry leaders:

🏆 Brand Elevation – KPMG
🏆 Commercial Excellence – Accenture
🏆 Industry Catalyst – Elsevier
🏆 Sustainable Development – Accenture
🏆 Storytelling – Accenture

From redefining brand trust to shaping sector-wide frameworks, these campaigns prove that thought leadership — when done right — isn’t just content. It’s strategy.

Meet the visionaries shaping the future of thought leadership—our distinguished TLFT Awards 2025 judges! These industry ...
13/03/2025

Meet the visionaries shaping the future of thought leadership—our distinguished TLFT Awards 2025 judges! These industry powerhouses bring expertise, credibility, and a keen eye for originality to the judging panel.

Ty Heath (LinkedIn)
Lisa Higgins (APQC)
Robert Rose (Seventh Bear)
Jodi Harris (CMI)

📢 And we’re just getting started. Stay tuned as we reveal even more names in the coming weeks.

Think your thought leadership deserves the spotlight? Now’s your chance. Enter today and let your ideas inspire, innovate, and ignite change.

🔗 https://ow.ly/hPIw50Vh9Xz

Thought leadership faces a critical challenge: how do you turn macro trends into compelling, actionable insights that re...
07/03/2025

Thought leadership faces a critical challenge: how do you turn macro trends into compelling, actionable insights that resonate with your audience?

📉 80% of decision-makers say thought leadership strengthens their trust in an organization, yet only 28% find most of it useful. The disconnect? Thought leadership often reports trends—it doesn’t interpret them.

🌍 Economic realignments, demographic shifts, and changing power dynamics are rewriting the global business landscape. But how do you cut through the noise and ensure your insights drive action—not just awareness?

Join us at TLFT 2025 where global experts unpack the data behind the shifts and reveal how the best thought leadership programs translate complexity into clarity.

Don’t just track trends—learn how to lead with them.

Save your seat today: https://ow.ly/Q93g50VcEjQ

How do you measure the ROI of thought leadership? 📊 Only 51% of organizations report proven ROI from thought leadership....
04/03/2025

How do you measure the ROI of thought leadership?

📊 Only 51% of organizations report proven ROI from thought leadership.
📊 Yet 75% of decision-makers say it has led them to research a product or service they weren’t previously considering.

The disconnect? Many companies struggle to track the right metrics. Thought leadership isn’t just about visibility—it’s about influence, engagement, and business growth.

Are you measuring success beyond vanity metrics?

Our new ThinkWise guide explores the frameworks, strategies, and metrics that turn thought leadership into real results.

🔗 Download now: https://ow.ly/930350VafPy

How will thought leadership evolve in 2025? With shifting audience expectations, rising competition for attention, and t...
26/02/2025

How will thought leadership evolve in 2025?

With shifting audience expectations, rising competition for attention, and the demand for credibility, staying ahead has never been more critical.

That’s why we’re bringing together:
🎤 Ty Heath (LinkedIn)
🎤 Raju Narisetti (McKinsey & Company)
🎤 Yogesh Shah & Brittany Williams (iResearch Services)

At our 2025 Trends Roundtable, we’ll reveal:
🔹 The trends shaping thought leadership in the year ahead
🔹 How to create content that resonates and drives action
🔹 What decision-makers need to know to stay ahead

📍 February 27th, 2025
🔗 Learn more and secure your seat now https://ow.ly/L2SL50V6QMO

The B2B thought leadership landscape is evolving fast—are you keeping up?  On February 27 in NYC, top executives and ind...
21/02/2025

The B2B thought leadership landscape is evolving fast—are you keeping up?

On February 27 in NYC, top executives and industry leaders will gather to discuss the trends shaping 2025.

This exclusive roundtable isn’t about passive listening—it’s about real conversations, high-impact insights, and connections that matter.

- Who’s in the room? Senior decision-makers shaping B2B strategy.
- What’s on the agenda? The trends, challenges, and innovations redefining thought leadership.
- Why attend? To lead the conversation, not just follow it.

📍 Seats are limited. Don’t miss your chance to be part of it.

💡 Register now: https://ow.ly/QxqE50V44qA

20/02/2025

What does it take to create standout thought leadership?

The TLFT Awards 2025 is your stage to showcase, celebrate, and amplify the boldest and most impactful thought leadership campaigns in B2B.

🌟 An independent platform. A global spotlight. 🌟

Judged by an impartial panel of industry leaders—including our Head Judge, Ty Heath, Director of the B2B Institute at LinkedIn—the TLFT Awards recognize brands that drive innovation, credibility, and real-world impact.

🏆 This is YOUR moment. Whether you're building trust, strengthening industry relationships, or delivering measurable success, these awards put your work front and center in the global B2B conversation.

🔗 Explore how to enter the awards today: https://ow.ly/Pu4550V3ikm

Thought leadership isn’t the challenge. Making it matter is.  C-suite leaders know the struggle. Crafting insights that ...
13/02/2025

Thought leadership isn’t the challenge. Making it matter is.

C-suite leaders know the struggle. Crafting insights that cut through the noise, proving ROI, and turning big ideas into real influence. You’re not alone—your peers are navigating the same hurdles.

At TLFT 2025, top thought leadership minds—like Anna Bernasek, Global Head of Thought Leadership at State Street—come together to tackle these challenges. Expect real discussions, real insights, and real solutions.

Join the conversation that’s shaping the future of thought leadership: https://ow.ly/o9PC50UZevZ

Measuring thought leadership shouldn’t feel like guesswork—but for many, it still does. Are you tracking engagement but ...
11/02/2025

Measuring thought leadership shouldn’t feel like guesswork—but for many, it still does.

Are you tracking engagement but struggling to prove real business impact?

Facing pressure to tie insights directly to revenue?

Or just unsure what success actually looks like?

You're not alone. Too many leaders rely on traditional marketing metrics that don’t tell the full story. Our latest guide breaks down the challenges and reveals a smarter way to measure influence, credibility, and ROI.

🔗 https://ow.ly/gnh050UXltS

What’s your biggest challenge in measuring thought leadership? Let’s discuss in the comments! 👇

Are you ready to explore the future of thought leadership?  Join us at TLFT 2025, where 22 global experts will delve int...
07/02/2025

Are you ready to explore the future of thought leadership?

Join us at TLFT 2025, where 22 global experts will delve into 5 pivotal sessions on AI, ESG, ROI, and the macro trends shaping 2025 and beyond. Engage in 6 hours of strategic networking designed to connect you with industry leaders.

According to IBM, 46% of executives plan to scale AI initiatives by 2025, focusing on optimizing operations and enhancing decision-making.

Don't miss this opportunity to gain insights and strategies that will define the future.

Here's what Cindy Anderson of IBM has to say about the impact of TLFT.

Join us in New York and be part of the conversation: https://ow.ly/ejJX50UUFF1

📊 What’s powering effective thought leadership in 2025? According to our latest survey, 43% of organizations rely on pri...
06/02/2025

📊 What’s powering effective thought leadership in 2025?

According to our latest survey, 43% of organizations rely on primary research to shape their thought leadership—while others leverage social media listening, data science, and economic modeling to stay ahead.

The key takeaway? Insight-driven content wins. Whether you're using proprietary data, customer profiling, or innovation-led research, the right tools can elevate your credibility and influence.

🔍 How does your organization approach thought leadership?

📥 Download the full report for research-backed strategies to enhance your impact: https://ow.ly/4YWF50UUFt1

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