Nice and Serious

Nice and Serious Nice and Serious makes creative work the world needs.

We're a creative agency crafting award-winning brands, campaigns and content for purpose-driven businesses like innocent, Ben & Jerry’s, IKEA, Unilever and Co-op.

Should a machine be able to decide if someone lives or dies?Automated decisions are being introduced across all parts of...
24/05/2022

Should a machine be able to decide if someone lives or dies?

Automated decisions are being introduced across all parts of society. But there are some serious limitations to these algorithms - from data protection and privacy concerns, to the bias they are coded with. Our latest short doc for Stop Killer Robots contemplates the impact of fully autonomous weapons systems on humanity.

Watch ‘Immoral Code’ at https://vimeo.com/712760573
Sign the petition at stopkillerrobots.org/now

Should a machine be able to decide if someone lives or dies? ‘Immoral Code’ examines whether there are situations where it’s morally acceptable…

We had an action packed day at Ravensbourne University London where we talked about Nice and Serious’ journey of becomin...
23/05/2022

We had an action packed day at Ravensbourne University London where we talked about Nice and Serious’ journey of becoming an ethical creative agency, and set the students tasks to develop and pitch their own creative concepts. They were absolutely brilliant!

This  , we’re releasing a fresh set of posters in our brand new Seriously Nice Shop, with all of the profits going to an...
13/05/2022

This , we’re releasing a fresh set of posters in our brand new Seriously Nice Shop, with all of the profits going to an amazing charity, .uk. By connecting Black individuals and families with free mental health services, their vision is to remove the stigma and make mental health topics more relevant and accessible for all Black people in the U.K.

Our designer had this to say about her series:

“After a pandemic that’s felt overwhelming and mentally exhausting at times, these posters act as a reminder to pause, breathe, be nice to each other and to take things at our own pace.”

Every three months we’ll be releasing a new series of posters in support of more great causes, so keep your eye for the next drop 👀 Head over to seriouslynice.shop or follow the link in our bio to pick one up 🔗

This  , we’re releasing a fresh set of posters in our brand new Seriously Nice Shop, with all of the profits going to an...
13/05/2022

This , we’re releasing a fresh set of posters in our brand new Seriously Nice Shop, with all of the profits going to an amazing charity, .uk. By connecting Black individuals and families with free mental health services, their vision is to remove the stigma and make mental health topics more relevant and accessible for all Black people in the U.K.

Our designer had this to say about his series:

“Green spaces have probably never been more appreciated than during the Covid-19 Pandemic, especially for those that live in concrete jungles with no gardens of their own. These posters commemorate the importance of public green spaces and the benefits for both physical and mental health they provide.”

Every three months we’ll be releasing a new series of posters in support of more great causes, so keep your eye for the next drop 👀 Head over to seriouslynice.shop or follow the link in our bio to pick one up 🔗

09/05/2022

Imagine a world where machines make decisions over what to destroy and who to kill. We've created a short documentary contemplating the impact of Killer Robots in an increasingly automated world.
To find out more visit: immoralcode.io/
Coming to Vimeo on 24th May

08/03/2022

This and , we’re going and celebrating all of the serious women behind our nice work ✊

- Designer
- Senior Animator
- Art Director
- Client Services Director
- Senior Creative Producer
- Account Executive
- Senior Strategist
- Operations Director
- Senior Editor
- Copywriter

Address

X+why, People's Mission Hall, 20-30 Whitechapel Road
London
E11EW

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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Our Story

Nice and Serious makes creative work the world needs. We’re a creative agency crafting award-winning brands, campaigns and content for purpose-driven businesses like innocent, Ben & Jerry’s, IKEA, Unilever and Co-op.

As a certified B Corp, we believe the creative industry has a remarkable power to create change. But let's be real – right now, it's not doing us any favours. It creates false needs and fake desires. The world doesn’t need more of the same. It needs us to draw a line in the sand, and back the people and businesses fixing things. It needs us to change minds, and make people demand better. As a creative agency with real purpose, we do just that. So the world can get what it really needs.

If you want to find out how creativity can help your business have a serious impact, we want to hear from you.