SAMY UK

23/11/2022

⚠️ Can brands BeReal? ⚠️ 🤳

We covered the BeReal back in May, as it was gaining momentum. Now with over 21 million monthly active users and with multiple brands jumping on the bandwagon, Sona, Junior Community Manager, shares her thoughts on how brands can (and should) authentically leverage the platform.

By now everyone should’ve heard of the app BeReal, if not, here’s a quick stat update: 21.6 million monthly active users, including brands 2.93 million daily app visits (Toby, 2022) 4th in social app downloads in the US, UK, and France during the first Q of 2022 Incredible, right? If you genuine...

27/09/2022

From MAC Cosmetics using NFTs to raise funds for social movements through to National Football League (NFL) providing one-of-a-kind fan experiences - it’s likely you’ve seen or heard about brand and NFT collaborations over the past year.

But how (and why) should brands start utilising NFTs to connect with consumers? And what’s next?

Find out in our latest blog: https://sharecreative.com/news/brands-and-nfts/

Beyond Art: A Digital Revolution Art is a mirror to society, and it has always reflected political, cultural and technological revolutions in different ways. From ushering in a new era with its own visual language, to adopting innovative technologies, or expressing new and disruptive ideas. And ther...

13/09/2022

Join us next Wednesday for a SHARE Masterclass💡

Microsoft partnered with SHARE to shed some light around Gen Z and the world of work, tapping into the power of social intelligence and SHARE’s own tech to capture the unbiased and organic voice of these users.

Discover how Microsoft utilised social data to unlock the needs, emotions, concerns and difficulties of Gen Z and learn what truly matters to this generation in the context of the professional world.

Speakers:
- Justin Schoen, Group Manager (Social Intelligence), Microsoft
- Camila Angio, Head of Research & Insights, SHARE Creative

Register here to secure your spot 👉 https://bit.ly/3D85Qd4

18/08/2022

Using data to predict film success at the Box Office 🎬

There are many data sets surrounding movies and film production and information such as original budget, gross revenue, overall popularity and release date make it possible to analyse and gain further insight.

Find out more in our latest data blog by Junior Data Scientist, Tim Mooney 👉 https://sharecreative.com/news/using-data-to-predict-film-success-at-the-box-office/

There are many data sets surrounding movies and film production. This data typically contain lots of useful information regarding the title, genre, and production studio. Along with these variables, information such as original budget and gross revenue, overall popularity and release date make it po...

11/08/2022

We've partnered with Microsoft to present at and our submission is now live for community voting on PanelPicker 💥

By tapping into the power of social intelligence and using advanced language analytics, we were able to discover Gen Z’s needs and pain points in the world of work, which were key to building an emotional connection between Microsoft and Gen Z.

Have a read of our submission and vote for us here: https://panelpicker.sxsw.com/vote/129124

PanelPicker® is the official SXSW user-generated session proposal platform. Enter ideas and vote to help shape Conference programming for SXSW and SXSW EDU.

09/08/2022

Meet Carlota, our new Account Manager 👋

Carlota is currently working with SHARE from Samy HQ in Madrid. She’ll be joining us in London in September and we can’t wait to have her here!

Meet our team of innovators: https://sharecreative.com/about/

02/08/2022

It’s no secret that our emotions drive our behaviours. So what happens when brands leverage those emotions to deliver powerful messages that truly resonate with consumers?

Julia, Junior Content Manager at SHARE, explores emotion AI in the context of digital advertising in our latest blog.

Is the application of Emotion AI the key to producing the best possible brand campaigns and strategies in 2022?

29/07/2022

our Co-Founder and Executive Creative Director, Alex Hill

Dive into Creativepool's latest interview to learn about Alex's career path, biggest career-related wins and losses, sources of inspiration, top tips for aspiring creative professionals, and more 👇👇

Tell us a bit about your role! Is there a “typical” day?..I am the ECD and co-founder at SHARE Creative, and I am responsible our strategic and creative teams and their output, as well as overall agency growth and success. A typical day...

26/07/2022

Healthy Snacking has boomed post pandemic. Our sub-agency, Capture Intelligence, has released a new research report looking at the consumer conversation of the last 6 months, showcasing valuable insights and opportunities for brands.

Download a free copy of the report to find out:

- What people say about healthy snacks and what brands need to know about this demand

- When consumers talk about snacking, what are the key themes?

- How differences in the language between different social platforms could inform content strategy

- How utilising language analytics can inform new product development

Healthy Snacking has boomed post pandemic. Find key insights and opportunities for brands in our latest research report.

21/07/2022

Say hello to Sara, our Content Manager.

When she’s not producing content for clients such as Napapijri, INEOS, and Trade Nation, Sara likes to keep fit and has recently run her first marathon. She’ll also be competing in a half and full Ironman triathlon next year! 🏊‍♀️🏃‍♀️🚴‍♀️

Meet our team of innovators: https://sharecreative.com/about/