Takumi

18/03/2022

Back by popular demand... the TAKUMI Insights Newsletter ✨
Subscribe to our Substack to receive all upcoming newsletters straight into your inbox! 👉🏻 https://hubs.li/Q016g6Qs0

Insights from the creator-sphere 🌎

08/03/2022

✨ In celebration of International Women's Day, we affirm our commitment to , providing a space where women are empowered to be bright, bold, and unapologetically themselves. Happy International Women's Day! 🌸

04/03/2022

Just leaving this here 👀 Happy Friday one and all! 🙌

Today's words of wisdom were chosen by Jim Meadows, in celebration of 🌸

02/03/2022

In celebration of Women's History Month, we asked the TAKUMI team to share some words of wisdom from the women they're inspired by 🙏. We'll be sharing them throughout the month, so prepare to feel ✨🌸.

Today's quote was chosen by Sara Joy Madsen.

28/02/2022

We're going to 🎉 🎉 Fancy joining us in April?

A limited amount of Early Bird tickets are still available, so head over to the Influencer Marketing Show NYC website and reserve your ticket before they run out! ⏳
https://hubs.ly/Q014_Ljm0

And why not book a meeting with us through our profile on the Partners Page?
https://hubs.ly/Q014_G5k0

See you in New York! 🍏

23/02/2022

Of course we'll always tailor campaigns to meet a client's needs, but sometimes... 💔💔
Follow on TikTok and Instagram for more.

09/02/2022

Only 28% of UK and US consumers believe brands’ influencer marketing content adequately represents diversity in society, compared to almost two thirds of marketers (62%).

It is up to all of us to transform figures like this. Prioritise diverse leadership. Tell the stories that haven't been told a thousand times. Consult your audience, not just the data.

Our Whitepaper is brimming with insights and research which reflect the perceptions and priorities of over 3000 marketers, consumers, and creators. Download it now 👉🏻https://hubs.ly/Q013PTQs0

04/02/2022

🔎 As the ASA cracks down further on rule-breaking reality stars, our CSO Jim Meadows tells VideoWeek why influencers failing to follow simple ad labelling rules put their reputations with brands at risk👇🏻.

Scott Guthrie of the Influencer Marketing Trade Body says tighter penalties are needed to deter deliberate non-compliance ❌.

Our research found that transparency about commercial relationships with brands was consumers' top priority for influencers in the future. Should consumers be given a role in holding them to account? 👀

https://hubs.ly/Q013xkfN0

Gen Z consumers are more likely to be found on TikTok than watching linear TV. For brands hoping to reach this young demographic, influencers must be a core pillar of their marketing strategy. There are strict rules in place stipulating that influencers must disclose any ads in their social media co...

01/02/2022

Find 25 minutes in your day to learn from the indomitable Bozoma Saint John, CMO at Netflix 🙌. Bozoma maps her incredible career and shares all she has learned about living life urgently, trusting your voice, storytelling, and why representation matters.

Bozoma Saint John, Netflix’s first Black woman in the C-Suite, talks about breaking through the ceiling in tech, ignoring racist rhetoric while overseeing Be...

28/01/2022

Because you can never have enough 2022 predictions 🔮 See what the year has in store for creators, eCommerce, and social platforms, according to our US Managing Director Sara Joy Madsen ✨ https://hubs.ly/Q0132_SM0

influencer marketing industry is adapting to rising demand among consumers and marketers for more and improved in-app shopping

20/01/2022

From neuromarketing to user privacy... the industry's C-suite share their predictions, trends and insights that will shape 2022 🔮.

What will be the biggest marketing trend of the year? Our Chief Strategy Officer shares his thoughts 👀👇🏻
https://hubs.li/Q012y5_b0

Industry experts, senior marketers and C-suiters enlighten us with their thoughts on marketing trends for the coming year of 2022.

17/01/2022

🔮 What does 2022 have in store for influencer marketing? From live video to long-term partnerships, our fast-changing industry is poised for another year of transformation.

Explore our trends and predictions for 2022 here 👉🏻 https://hubs.li/Q012jcxf0

Influencer Marketing is poised for another year of transformation and growth in 2022.