CCGroup, a Hoffman Agency

24/06/2025

🚨Incredible news! Our very own Eyimofe Okuwoga has been shortlisted for the Rising Star Award at this year’s The Pros Awards 2025, supported by Google -

The Pros Awards are the first and industry awards to:

⭐ Be judged by Black, Asian, Mixed Race and Ethnic Minority (BME) PR & comms pros
⭐ Celebrate talented BME PR and comms pros
⭐ Celebrate inclusive work

We couldn’t be prouder of ‘Mofe, and we can’t wait to cheer him on at the ceremony in September!!

👉 theprosawards.com – because representation matters.

23/04/2024

As we all know, the market has seen serious challenges over the last 18 months, with global investment falling to a five-year low.

These challenges have compelled fintech companies to rethink their business strategies, in turn creating favorable conditions for a surge in merger and acquisition (M&A) activity.

This has led to 37% of acquirers considering buying a fintech company over the technology due to lower acquisition costs and falling valuations.

CCGroup asked 250 decision makers from major banks and fintechs across the UK and Europe about the consequences of the economic downturn, their outlook on &A, what they look for in an acquisition target, as well as the obstacles that may lie in the way.

Our latest exclusive report 'How to influence fintech acquirers?' holds the answers to what acquirers are looking for and how to leverage your marketing strategies for this window of opportunity.

📥 Read the full report here: https://hubs.li/Q02t9sGk0

The fintech market has seen serious challenges over the last 18 months, with global investment falling to a five-year low. ...

13/03/2024

Intrigued by the profound impact of industry analysts on the telecom landscape? Curious why they're so important for vendors trying to reach Communication Service Provider buyers? 🤔

Here's a glimpse into CCGroup's latest report:

1️⃣ Visibility Matters: Explore why industry analysts serve as an essential channel for vendors to gain visibility among CSP buyers, shaping perceptions through both word of mouth and authoritative industry reports.

2️⃣ Influential Insights: Delve into how industry analyst reports effectively drive awareness about vendor products within the CSP community, providing vendors with a competitive edge amidst market noise.

3️⃣ Guiding Decisions: Uncover the pivotal role industry analysts play in assisting CSP buyers in selecting vendors, particularly in RFPs, guiding them towards informed decisions and successful partnerships.

In today's fiercely competitive telecom landscape, strategic insights are paramount. Download our report for actionable strategies to amplify your market presence and influence 👉
https://hubs.li/Q02pfCqN0

01/01/2024

Happy New Year to all our colleagues, clients, friends and family! ✨

May 2024 be the best one yet 🙌

25/12/2023

Did Santa visit? 🎁

Happy Christmas from all at CCgroup 💖

12/11/2023

Wishing everyone a very happy and prosperous Diwali! 💖

03/11/2023

Peers might be the most influential channel in the selection of technology vendors but they rely on many different channels of influence.

Peers refer to trade media, industry analysts, events, business and national media, and more to make recommendations.

We surveyed 150 technology decision makers in telco organisations and found the impact of each channel is extremely similar, suggesting how important it is to have a broad but integrated marketing strategy to support the entire buying process.

Read the full report now and find out how to stand out from the crowd in a noisy market: https://hubs.li/Q027CZqj0