Thesmartlead

21/12/2022

Le piccole aziende hanno spesso di marketing limitati, quindi diventa decisivo saper allocare in modo efficace il budget disponibile.
Come limitare il margine d’errore?

✅ Studia la competizione e guarda su quali canali è più presente.
✅ Focalizzati su 1 canale senza dissipare il budget su troppi test.
✅ Scrivi contenuti chiari e diretti all’obiettivo.
✅ Se possibile, chiedi il parere di un esperto.

Domande? Lascia un commento 👇

30/11/2022

, a campaign gone VERY wrong…

Due to the serious allegations behind the recent marketing campaign, Balenciaga has asked for at least 25 million dollars in compensation from the production company North Six Inc. The fashion shows and advertisements were already very “esoteric inspired” but the brand has gone too far putting teddy bears, minors and "bo***ge" in the same campaign, which has resulted in serious accusations for the brand by users.

Balenciaga claims that North Six Inc. and production designer Nicholas Des Jardins used documents relating to a case of child po*******hy in the advertising campaign photos without authorization. As a result, the public and the media "falsely and horribly associated Balenciaga with the loathsome and deeply disturbing subject matter," the fashion house said in court records.

Balenciaga has withdrawn the images following a rebellion on social media.

Speculation or truth? Was West right?

10/11/2022

Elon Musk, CEO of Tesla, is the richest man in the world with a net worth of US $ 197.4 billion.
But how did he manage to generate record sales?

Through unconventional marketing
strategies, let's see some of them: ✅ The stunt between a Tesla Cybertruck and a Ford F-150.
Who won? Obviously Tesla, creating an incredible media effect.

✅ The indestructibility test of
Tesla's Cybertruck, throwing not once, but twice, a steel ball at the window. The glass broke,
so what was the goal? The video generated over 661,000 results for the keyword "Cybertruck
window" which turned into 80 billion presales.

Definitely a man who thinks outside the box ...

And now Twitter, where the strategy is not yet clear. Musk explained that he bought Twitter to democratize free dialogue, without the media polarization caused by the current click-based revenue model. This would be in contrast with the latest news which, according to "The
Verge", Musk and his colleague, David Sacks, are building a system of paid subscriptions, which would also include "blue check" users.

So what about Twitter?

10/11/2022

Elon Musk, CEO of Tesla, is the richest man in the world with a net worth of US $ 197.4 billion.
But how did he manage to generate record sales? Through unconventional marketing
strategies, let's see some of them:

✅ The stunt between a Tesla Cybertruck and a Ford F-150.
Who won? Obviously Tesla, creating an incredible media effect.

✅ The indestructibility test of
Tesla's Cybertruck, throwing not once, but twice, a steel ball at the window. The glass broke,
so what was the goal? The video generated over 661,000 results for the keyword "Cybertruck window" which turned into 80 billion presales.

Definitely a man who thinks outside the box ...

And now Twitter, where the strategy is not yet clear. Musk explained that he bought Twitter to democratise dialogue, without the media polarization caused by the current pay per click revenue model. This would be in contrast with the latest news which, according to "The
Verge", Musk and his colleague, David Sacks, are building a system of paid subscriptions,
which would also include "blue mark" users.
So what about Twitter?

04/11/2022

If to get you need quality , then why do many sell formulas based on quantity and not on quality?
⚠️ Unfortunately, because many say they are professional, but they are not. How can they be
recognized?
❌ They don't ask many questions about your target
❌ The solutions they propose seem standard to you
❌ They tell you about automation systems they can't explain (maybe ? ...)
If you have the perception that at least one of these points is true, it is better to go elsewhere
🏃🏃….

05/10/2022

Opportunities are often where no one is looking and marketing can boost .

Competition could be tough, so if you want to get visible and reach the top, start from this simple question: What are my strengths and how can I transform it in tangible ?

If you are a small entering into the market, don’t make the same mistake of the majority. Don’t start shaping your whole strategy starting from what you don’t have but do the opposite instead. Build your marketing plan starting from your best asset and core strengths.

Companies should use as a tool to transfer the unique to its customers and not to shoot a message sounding like “ I am here too”.

Read the full article to learn more: https://www.thesmartlead.com/2022/09/13/4-ways-of-influencing-through-
marketing/

If you want to learn more contact TheSmartLEAD Italia at: [email protected]

29/09/2022

This is one of most common questions among clients when discussing a plan - What is the difference
between strategy vs. tactics?
The tendency is to think that are synonymous which lead to have a poor where tactics aren’t defined, risking
bringing the business in the opposite direction desired.
So let’s clear the confusion by giving a clear definition. We call strategy the marketing activity needed to achieve your
business goals and vision and it defines your long-term goals, whereas tactics are the concrete details of the strategy to
make that happen oriented toward smaller steps and a shorter time frame along the way.
Read the full article to learn the 4 key differences between strategy vs. tactics :
https://www.thesmartlead.com/2022/09/29/4-key-differences-between-strategy-vs-tactics/
If you want to learn more contact: [email protected]

14/09/2022

👉 If you want to sell your product or service, you need an effective strategy. It’s not only a matter of followers. When a company has a strong marketing strategy it means that has done a great job in engaging and its customer’s buying process.

But how do you influence your costumers? Check the full article here: https://www.thesmartlead.com/2022/09/13/4-ways-of-influencing-through-marketing/

✅ Learn how you can maximise your results ➡️ www.thesmartlead.com

digitalmarketing

07/09/2022

I di maggior successo devono trasmettere immediatamente di cosa si occupa un’azienda. Un forte renderà tale anche il che rappresenta.

L’uomo è un essere emozionale e la prima cosa che percepirà di un’azienda sono le
associazioni emotive che il logo gli susciterà (serietà, estrosità, organizzazione…). Il di molte aziende è dato proprio dall’avere sapientemente applicato questo principio. Ad esempio, il logo di si ispira al mondo del cinema e l’agenzia creativa Gretel ha giustamente usato il nero e il rosso per rievocare il buio nelle sale dalle poltrone rosse. Il logo del sorriso dalla A alla Z di Amazon, pulito ed efficiente. Indica che l'azienda ti porterà tutto subito, dalla A alla Z.

👉 Se stai lanciando un nuovo business o se stai pensando ad un “ ”, ecco gli #8 motivi per cui hai bisogno di un logo coerente e potente per il tuo :
https://lnkd.in/gQDJAupH
aziende-2/

✅Scopri come possiamo aiutarti a massimizzare i tuoi risultati.
Visita ➡️ TheSmartLEAD Italia

02/09/2022

04/08/2022

Hai iniziato da poco con il ? Allora potresti dover affrontare alcuni problemi tipici in cui si imbatte la maggioranza delle aziende agli inizi.

Ecco i 4 più comuni e come risolverli:

🔴 SEO
🔴 Budget
🔴 Lead
🔴 Social Media

👉 Leggi l'articolo completo: https://lnkd.in/e7TWz7ha

✅ Scopri come possiamo aiutarti a massimizzare i tuoi risultati. Visita ➡️ www.thesmartlead.com