Squirrels&Bears

Squirrels&Bears Squirrels&Bears is an award-winning marketing and PR agency helping businesses to look and grow bigger.

We believe that size is not an obstacle - that squirrel or bear-sized, any business can create a visible brand that drives sales and customer loyalty. Squirrels & Bears is a boutique marketing agency helping businesses grow through flexible and bespoke marketing services. We work with what you have to build your brand and drive new business opportunities so that you can focus on what you do best.

Marketing is not just creative. It is psychological.From social proof to scarcity, the right triggers influence decision...
17/02/2026

Marketing is not just creative. It is psychological.

From social proof to scarcity, the right triggers influence decisions faster than product features ever could.

Swipe to discover 9 powerful psychology triggers every brand should be using.

Great read from Andrew Davidson and Laura Matthews in Management Today on the evolution of the UK High Street. While man...
16/02/2026

Great read from Andrew Davidson and Laura Matthews in Management Today on the evolution of the UK High Street.

While many focus on policy, Andrew (Head of Retail) and Laura (Senior Manager) at 4C Associates argue the reality is far more nuanced:

“The high street is under real pressure, but the picture is more complex than a simple policy failure. Rising costs and weak confidence continue to bite, yet many retailers have reported solid results, showing demand persists. The biggest threats now come from fast-moving online rivals, AI-driven shopping tools and resale platforms like Vinted...”

From the “cost-of-living squeeze” to the rise of the circular economy, this piece explains why discretionary spending remains selective and how retailers are adapting by leveraging better data and omnichannel models.

Read the full article here: https://lnkd.in/eU3-kJbp

In 1866, Henri Nestlé set out to save lives. His first invention, Farine Lactée, was a breakthrough infant food designed...
05/02/2026

In 1866, Henri Nestlé set out to save lives. His first invention, Farine Lactée, was a breakthrough infant food designed to reduce mortality at a time when breastfeeding alternatives were scarce.

We’re delighted to see our founder, Petra Smith, featured in Forbes, reflecting on building Squirrels & Bears and the im...
30/01/2026

We’re delighted to see our founder, Petra Smith, featured in Forbes, reflecting on building Squirrels & Bears and the importance of progress over perfection.

Read the article: https://lnkd.in/gPAF2jPA

In leadership, visibility is common. Real influence is less so. What separates a leader who is merely noticed from one w...
30/01/2026

In leadership, visibility is common. Real influence is less so. What separates a leader who is merely noticed from one who is genuinely followed is the story people tell about them when they are not in the room.

As a leader, your personal brand extends far beyond a polished social media profile. It is the space you hold in the minds of your colleagues, your industry, and your stakeholders.

Read more in our latest blog authored by Rebecca Lea here: https://lnkd.in/eVJD9c23

We talk about high performance all the time, but at the executive level, the requirements are different. AhaMo™ recently...
23/01/2026

We talk about high performance all the time, but at the executive level, the requirements are different. AhaMo™ recently shared 5 traits that separate thriving leadership teams from the rest with theHRDIRECTOR - and we highly recommend this read for any leader looking to level up their team’s impact:

https://lnkd.in/e9Cymphz

With the 2016 throwback trend everywhere right now, we looked back at the campaigns that defined the era and still inspi...
21/01/2026

With the 2016 throwback trend everywhere right now, we looked back at the campaigns that defined the era and still inspire creativity today.

For every 1 customer who complains, 26 stay silent. But they aren’t silent - they’re just talking to everyone except you...
20/01/2026

For every 1 customer who complains, 26 stay silent. But they aren’t silent - they’re just talking to everyone except you.

Research shows that dissatisfied customers tell 9 to 15 people about their experience. About 13% of them tell more than 20 people.

Why? Because complaining to a brand feels like shouting into a void. Psychologically, customers choose the ‘grapevine’ because it’s the path of least resistance. It’s easier to vent to a friend and get empathy than to navigate a ‘Contact Us’ page.

But how do you cut the grapevine before it grows?

⚪ Reach out when things are going well. A simple ‘How is the experience so far?’ removes the psychological barrier to sharing minor frictions before they become major vents.
⚪ Use social listening tools to find the ‘grapevine’ conversations before they trend. 
⚪ If a complaint does go public, respond with empathy and a solution. This shows the other silent 26 that you are worth talking to directly.

Proactive communication is your best PR strategy.

It’s fantastic to see Insider Media covering the news of Kate Gard’s appointment as Managing Director of the Water divis...
13/01/2026

It’s fantastic to see Insider Media covering the news of Kate Gard’s appointment as Managing Director of the Water division at Complii.

Read the full article here: https://lnkd.in/eBW2YfwH

Founded in 1937, Krispy Kreme began with a secret yeast-raised recipe and a small shop in Winston-Salem, North Carolina,...
08/01/2026

Founded in 1937, Krispy Kreme began with a secret yeast-raised recipe and a small shop in Winston-Salem, North Carolina, where the aroma of fresh doughnuts stopped people in their tracks.

From a hole in the wall serving hot Original Glazed doughnuts to a global brand known for its signature experience, Krispy Kreme’s journey is rooted in consistency, innovation, and joy.

Swipe through to discover how a simple recipe became a worldwide sweet tradition. 🍩

Thank you, Entrepreneur UK, for the opportunity to share the biggest shift in our business strategy at Squirrels & Bears...
07/01/2026

Thank you, Entrepreneur UK, for the opportunity to share the biggest shift in our business strategy at Squirrels & Bears for 2026.

Over the last year, AI has allowed us to automate a lot more, making our internal operations and client work significantly more efficient. However, we’ve also seen a corresponding shift in the value of client relationships, which has greatly increased because of this technological progress.

Therefore, our primary strategic focus for 2026 will be to allocate more time, energy and resources to nurturing client relationships.

While our strategy has always been client-centric, the rise of AI has highlighted the real, irreplaceable value of those relationships that can’t be built online or through automation. What makes the real difference is that we truly “get them” - their values, their culture, and their ambitions.

And this means being an extended part of their team and culture, demonstrating that we genuinely care about their success just as much as we care about our own.

Read the full article here: https://lnkd.in/eAhTwzdw

Address

180 Strand
London
WC2R1EA

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+447857150594

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