17/03/2026
🍀 Happy St. Patrick's Day from the streets of Soho! 🍀
There's a debate that's raged for years in London's most iconic square mile: who pours the best pint of Guinness in Soho?
This St. Patrick's Day, we took our mobile billboards out to four of Soho's most legendary pubs: , , , and , to wish them well on the most important day in the Guinness calendar and see who was pulling the biggest crowds.
The verdict? Every one of them was absolutely rammed. 🖤🍺
Some things we know for certain:
✅ Soho knows how to celebrate
✅ Mobile billboards look brilliant outside a packed pub
✅ The Guinness debate will continue well into next year
A massive Sláinte to everyone who came out today to celebrate in London...