19/06/2026
Hello Genius is a B2B brand strategy and marketing consultancy for founder-led businesses that have grown on hard work and direct relationships - and now need their brand to start doing more of the selling.
What we do
We work with B2B businesses on brand positioning, messaging strategy, website copywriting, tone of voice, email marketing, content strategy, and sales collateral. Our background is in direct response marketing, so we understand why every brand decision needs to be tested against one question: does this make it easier for a qualified buyer to say yes?
Who we work with
Founder-led B2B businesses in professional services, technology, consultancy, recruitment, and specialist supply. Typically £1m–£10m revenue, 5–50 people, with a sales team that struggles to pitch without the founder in the room.
The problem we solve
Most B2B businesses don't have a brand problem. They have a language problem. They know what makes them different but they struggle to make other people see it quickly, clearly, or compellingly enough to win business.
Our job is to find that language and build a compelling message and system around it.
How we start
Every engagement begins with The Brutally Honest Review - a structured, no-filter audit of your brand, messaging and market position. It tells you what's working, what isn't, and what could be costing you opportunities.
Ready to get started?
Visit hellogenius.co.uk to find out more or book The Brutally Honest Review.
