RACER Marketing

14/06/2022

Here's a great SEO tip for you!

The 301 redirect is one of the most commonly used redirects in SEO. It’s a good idea to understand how it works to ensure your site performs optimally in Google.

https://zcu.io/EP2f

10/05/2022

What Should You Pay for SEO Services?

In this post, we’ll discuss how SEO is most commonly priced, what SEO rates are common in the UK and how you can judge the value of the SEO services you choose.

Read the article here - https://zcu.io/pvrR

04/05/2022

In this post, we’ll dive into what technical SEO is and why it’s such an important part of your site’s performance in the SERPs.
Visit - https://www.racermarketing.co.uk/knowledge-hub/technical-seo-what-it-is-and-why-its-important

26/04/2022

The canonical tag is an important part of technical SEO, but it’s far from the most exciting aspect of it! 🤓 In this post, we’ll cover the canonical tag, what it is and what the best practices are for using them. Read more here: https://zcu.io/wYTp

19/04/2022

What's the difference between local, national and international ?

Many small companies in the UK, including our own, already serve multiple geographic areas. Learn the subtle differences: Visit to read more -> https://zcu.io/wEiN

12/04/2022

Local citation building has been an important part of local SEO for a long time now, but it’s not always clear to business owners what a citation is or why they’re so important. Learn more here. Visit - https://zcu.io/njGg

08/03/2022

Is your website navigation bloated and preventing Google from finding all your best content?
Find out more about faceted navigation and the dos and don'ts. Visit - https://zcu.io/1FYU

Learn about faceted navigation and the SEO issues it can cause in this blog post, as well as how you can fix these issues!

01/03/2022

Do you bounce around a lot? Pogo sticking is an important user signal that tells Google and other search engines that a visitor wasn’t happy with what it found on your web page.

Learn more here: https://zcu.io/n4Xw

Learn about pogo-sticking, how it impacts your SEO and digital marketing results, and what you can do about it in this blog post.

22/02/2022

Google penalties, what they are, how you can find out whether you’ve been penalised, and what you can do about it! Link - https://zcu.io/3gUe

In this post, we cover what a Google penalty is, which different kinds of penalties exist and how to check whether you've been penalised.

15/02/2022

Even though “evergreen content” sounds like the name given to a blog post on a gardening website, the term has a very different meaning when it comes to SEO.
Learn more here: https://zcu.io/sXiy

Find out what evergreen content is and how you can reap the SEO and digital marketing benefits that it has to offer in this article.