Whalar

23/02/2026

We are thrilled to share that Ciara Smith has been selected as an honoree for the Inspiring Women Class of 2026.

These female trailblazers have risen to the top of their fields, broken boundaries, and served as role models for those following in their footsteps in the advertising, marketing, media, and technology industries.

Also making the list is our Co-CEO for leading the charge!

We are so incredibly proud!

16/02/2026

At Whalar, Creators are at the core of everything we do. Not just in the work, but in the relationships we build. It’s this foundation that allows our work, and the Creators’ work, to be bold, thoughtful, and culture-shaping.

We’re passionate about what we do because we believe in who we do it with. Here’s what some of our UK Creators had to say about working with Whalar.✨

12/02/2026

We are so proud to share Whalar UK has been shortlisted for three Campaign UK Agency of the Year Awards making Whalar one of the most nominated companies!

✨ Social Media Agency
🚀 Head of Agency (Digital) - Co-CEO
💼New Business Development (Team or Person) -

Huge congrats to the incredible Whalar UK team! The official announcements will be made on March 19th.

04/02/2026

We’re thrilled to announce that we are Next Gen Awards winners for Influencer Marketing Agency of the Year, International 2026!

The program champions thinkers, innovators, and groundbreakers across marketing and communications who are shaping the future of the industry. We are so proud to be recognized as a leader among an incredible group.

08/10/2024

We had an unforgettable day at the first-ever Pop-up at NY!️ 🤩🙌

With an incredible turnout, the energy was unmatched as guests sipped on refreshing Strawberry Matcha Lattes and got their first taste of the brand’s new Hojicha. The day was made by Nami Matcha’s extra dynamic founder, , who mixed, mingled, and served up matcha, leaving fans buzzing with excitement. 🍓🍵️

Huge thank you to our incredible partner, Shopify, for helping us make this happen!

22/07/2024

Introducing our latest venture created by Moby Ventures and - Nami Matcha! 🍵⚡

Inspired by Ashley’s love for matcha as frequently shared in her content, Nami Matcha is already breaking records - selling thousands of tins of matcha and all (~1,000) of her starter kits in a matter of minutes, with ZERO marketing spend. 🤯

This success truly shows the undeniable power of creators and that the future belongs to them!

Link in stories to join the matcha revolution!

19/07/2024

Big news! Our very own Emma Harman is stepping into the exciting new role of EMEA President of Whalar Group! 🎉

We’re confident that Emma’s blend of creative vision and commercial acumen, coupled with her deep experience in the Creator Economy, will drive her success in this pivotal role. Her passion for inspiring action and driving innovation will be instrumental as she leads EMEA, focusing on strategy, innovation, and expanding our ecosystem.

Congrats, Emma! Well-deserved!

Link in stories to read more on !

09/05/2024

Whalar and TikTok took the festival of the digital universe OMR by storm! Our DACH Managing Director Claudia Fischer joined TikTok's Sarah van den Eertwegh and Crocs's Yann Le Bozec on stage, where they uncovered how brands can stay relevant in the always-on culture through creators.

A few groundbreaking takeaways:
⚡️Relevance and trust have replaced reach: You can buy reach, but you cannot buy being relevant in someone's life.�
⚡️Today's brands thrive within communities, and creators serve as your friendly hosts.
⚡️Gen Z are setting their own trends and creators direct brands to the moments that matter most.

The future belongs to creators!

23/04/2024

"Bachan is blazing new trails and reshaping how brands and creators forge lucrative partnerships in an era where authenticity reigns supreme."

Net Influencer chats with our visionary President of Whalar Talent Victoria Bachan about her unconventional journey to becoming a creator marketing leader and her guidance on navigating challenges and disruption, and maintaining sustainable growth in the Creator Economy. 📱⚡️

Full article here:

Victoria Bachan is the President of Whalar's Global Talent Division, a role that puts her at the forefront of the rapidly evolving creator economy. Her unconventional path from the music festival circuit to the forefront of the influencer marketing world has given her a unique perspective on this dy...

22/04/2024

Join us this Thursday for a special two-part webinar series with TikTok on Combating Creative Fatigue in EMEA and NA.

Our US VP of Creative Strategy, Lizzy Bilasano, and EMEA Senior Director, Natasha Nanner, will share strategies to combat creative fatigue among creators and effective collaboration methods for brands on TikTok.

Don’t miss out! Register below:
👉🏾 EMEA RSVP: https://bit.ly/447dfol
👉🏾 NA RSVP: https://bit.ly/4aLYCJq