Hashtag PR Company

13/02/2026

Swans are one of the few creatures that only have one partner for their entire life. This bond can only be broken by death or if their partner is preyed. They are the symbol of true love. Scientists have found that swans can die from a broken heart if their partner dies and they don’t find another one 💜

Happy Valentine’s Day to you all 💜

I love what I do and am passionate about helping people grow their business and reach new markets. Remember the strongest partnerships are built on trust, respect and authenticity 💜

09/01/2026

As we move into 2026, one of the biggest shifts I’m seeing is how audiences respond to brand content.

Highly polished posts aren’t disappearing, but they’re no longer enough on their own. What’s resonating far more is content that has a clear point of view behind it.

People want to know where a brand stands. They want to hear a perspective, not a perfectly neutral message designed to offend no one.

The brands that try to stay safely in the middle will find it harder to cut through next year, simply because there’s too much content competing for attention.

For 2026, I think the real opportunity is in being considered and opinion-led, without losing credibility or professionalism.

How comfortable do you think brands should be taking a clear position publicly?

30/12/2025

Pantone’s Colour of the Year for 2026 is Cloud Dancer, a soft, airy off-white, and the more I think about it, the more the choice makes sense.

At first glance, it’s understated. Quiet. Almost intentionally minimal. Some may say bland. But that subtlety feels very reflective of the cultural mood right now.

According to Pantone, the colour is “associated with new beginnings” and “signifies our desire for a fresh start,” which feels incredibly relevant after years of visual noise, speed and constant stimulation.

Rather than making a bold statement, Cloud Dancer feels like a pause. A blank canvas. Space to reset before moving forward. From a branding and content perspective, it mirrors a broader shift we’re seeing towards clarity, intention and creating with more thought rather than more volume.

It’s a reminder that trends aren’t always about what’s loud or eye-catching. Sometimes they reflect how people want to feel in the year ahead.

Does this colour feel like a fresh start to you, or is it too subtle for a “Colour of the Year”?

29/10/2025

“Thank you so much, Sheena, for your lovely words and for letting me be part of Kaishi Karate School’s journey. It’s been amazing to watch the community grow and to create campaigns that reflect your passion and energy. I absolutely love what I do, and working with clients like you makes it even more rewarding.”

19/01/2025

Tik Tok has shut down in the US ahead of the Trump inauguration tomorrow.

How many of you use TIk Tok here to promote your business? I have a couple of clients who use it to reach teenagers 💜

A law signed by US President Joe Biden forced TikTok, which is owned by Chinese company ByteDance, to be sold or be banned by today. President-elect Donald Trump suggested he might make an announcement on the app's future tomorrow - the same day of his inauguration.

16/09/2024

So delighted to have been voted 'Most Innovative Content Creation & Social Media Strategy Company 2024'. Thank you to all my amazing clients and colleagues 💜

18/07/2024

Getting the balance right between your marketing, social media and communications takes care, precision and ‘in-depth’ knowledge of current markets and challenges along with an empathetic approach to problem-solving 💜

Knowing what to say, when to say it, and who to say it to, will help you build brand engagement and present your business in the most unique way to the right audience 💜

We offer social media content, planning and training along with marketing strategy and planning and stunning branded images to help you identify, target and build business in new markets and 'Stand Out' 💜

10/06/2024

We are always thinking about 𝙘𝙤𝙡𝙤𝙪𝙧 …. it’s a driving force behind so many things we do, and it reflects mood, confidence and self-expression through our visual connection. 💜

When we see 𝙘𝙤𝙡𝙤𝙪𝙧, it evokes a range of different emotions and feelings, influences perceptions, and even affects physiological reactions. 💜

𝘾𝙤𝙡𝙤𝙪𝙧𝙨 can make us feel happy or sad, passionate or passive and can psychologically affect us on multiple levels - everything from human behaviour to mood and performance 💜

Shade, brightness, tint and tone can also affect our emotions - regardless of whether it’s a cool or warm tone!

Warm 𝙘𝙤𝙡𝙤𝙪𝙧𝙨 such as red, orange and yellow often evoke feelings of happiness, optimism and energy. However, yellow, red and orange can also have an attention-grabbing effect and signal danger or make you take action (think stop signs, hazard warnings, barrier tape, sale signs and fast-food restaurants). Red can also increase a person’s appetite, while too much yellow can cause feelings of anxiety. Orange combines the energy of red with the happiness of yellow and is seen as an invigorating colour that stimulates activity and enthusiasm.

Cool 𝙘𝙤𝙡𝙤𝙪𝙧𝙨 such as green and blue are calming and soothing. Blue is a popular choice for offices where focus is key. Similarly, green is refreshing and soothing and can improve concentration, making it ideal for workspaces.

Black represents sophistication and elegance and can also evoke feelings of power and authority. It’s a common choice for high-end brands and formal dress

White: Symbolises purity and simplicity and creates a sense of space and openness. It’s frequently used in minimalist designs and modern aesthetics.

𝙋𝙪𝙧𝙥𝙡𝙚 combines the calm stability of blue and the fierce energy of red and is often associated with royalty, nobility, luxury, power and ambition. 𝙋𝙪𝙧𝙥𝙡𝙚 symbolises wisdom, wealth, extravagance, dignity and magic and is often associated with luxury, creativity and spirituality. Purple inspires imaginative thinking and provides a sense of calm.💜
Colours are powerful tools that shape our emotions, behaviours, and decisions. By understanding the psychology behind them, you can create environments that enhance mood, boost productivity and drive business success. Whether you're decorating your home, designing a workspace, or building a brand, thoughtful colour choices can make a world of difference.
I chose 𝙥𝙪𝙧𝙥𝙡𝙚 as my primary branding 𝙘𝙤𝙡𝙤𝙪𝙧 to reinforce creativity, wisdom, trust and independence. It also ‘Stands Out’ online as a strong 𝙘𝙤𝙡𝙤𝙪𝙧 that gets noticed. Interestingly as much as I love it online it’s not a 𝙘𝙤𝙡𝙤𝙪𝙧 I would choose to wear.

What 𝙘𝙤𝙡𝙤𝙪𝙧𝙨 have you chosen for your business and why did you choose them? I’d love to hear. 💜

08/05/2024

When we talk about body language most people think of facial expressions, posture and gestures. Whilst appearance may not be as obvious, the way you dress, your grooming and overall presentation tells us about your personality, professionalism and attention to detail and complements your verbal and non-verbal communication.

As a transformation coach and strategist with over 25 years’ experience, Cindy has helped many professionals enhance their body language skills and transform their career.

Join Cindy online on Tuesday 21 May at 5pm where you will learn how to master the art of body language to help you advance your career. You can register here: https://lnkd.in/eWuKqACt

28/04/2024

Another fabulously piece of photography from NUX Photography by Brigitta Scholz Mastroianni.

Using high quality images that are authentic and capture the essence of your brand has never been more important and will give your marketing the edge 💜

08/04/2024

A lion’s roar can be heard up to 5 miles away and they have highly developed expressive movements for communication 💜

Without their sophisticated communication skills they would struggle to survive, let alone thrive.

Good, clear communication is vital for businesses to thrive and achieve their goals.

From copywriting to marketing and social media strategy and content,
I will help your business Stand Out and communicate messages that resonate with your target market 💜